Website traffic
How much traffic does zalando.com get?
25.96M
+10.93%MoMEstimated monthly visits
28.04M18.69M9.35M0
Global rank
2,280
Country rank · France
449
Category rank · Fashion and Apparel
15
Average visit duration
01:06
Pages per visit
2.35
Bounce rate
47.23%
Domain age
18 years
Search share
2.9%
Sources
Where does zalando.com's traffic come from?
- Direct66.9%
- Referrals18.6%
- Email6.5%
- Search2.9%
- Social2.7%
- Display ads1.7%
- Generative AI0.5%
- Paid search0.2%
- Other0.1%
Regions
Which countries visit zalando.com?
- Germany14.8%
- Italy11.8%
- France10.2%
- United Kingdom8.7%
- Poland7.2%
See how zalando.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to zalando.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- zalandoBRAND376.63K3.01M13%
- zalando loungeBRAND11.56K346.44K3%
- zalando careersBRAND10.58K10.25K103%
- zalando priveBRAND8.04K170.75K5%
- zalondo5.44K14.66K37%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does zalando.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 47.3 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 181 days
Page and SEO
- Final URL
- https://zalando.com/
- Title
- Zalando - Shoes and Fashion Online
- Description
- Zalando | Buy shoes online: Shoes from top brands.
- Cross-origin redirect
- No
- Word count
- 38
- Internal / external links
- 0 / 29
- Language
- en
- H1 / H2
- 1 / 0
- Images missing alt
- 0 / 1
Technology and tracking
- Server
- AmazonS3
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- Apple · Facebook · GitHub · Google · Microsoft
- SOA
- ns-578.awsdns-08.net
- NS
- ns-1337.awsdns-39.org. · ns-1818.awsdns-35.co.uk. · ns-456.awsdns-57.com. · 1 more
- MX
- 1 smtp.google.com.
Hosting and networkAS16509
- A
- 3.164.121.115 · 3.164.121.29 · 3.164.121.108 · 3.164.121.93
- AAAA
- 2600:9000:2772:2800:14:68:5500:93a1 · 2600:9000:2772:5400:14:68:5500:93a1 · 2600:9000:2772:4000:14:68:5500:93a1 · 2600:9000:2772:6600:14:68:5500:93a1 · 4 more
- Hosting ASN
- AS16509 · 3.164.121.0/24
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- server-3-164-121-115.nrt12.r.cloudfront.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M04
- Certificate remaining
- 181 days
- Certificate SAN
- DNS:zalando.com · DNS:zalando.ee · DNS:zalando.ch · DNS:zalando.com.tr · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Sitemap
- Discovered
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was zalando.com registered?
- Domain
- zalando.com
- Registration status
- Domain registered
- Registered
- 2008-05-22
- Registrar
- Key-Systems GmbH
- Expires
- 2035-05-22
- Domain age
- 18 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited
Similar sites
What sites are similar to zalando.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.