Website traffic
How much traffic does zalando.ch get?
4.53M
-9.86%MoMEstimated monthly visits
5.56M3.7M1.85M0
Global rank
7,363
Country rank · Switzerland
37
Category rank · Fashion and Apparel
1
Average visit duration
05:48
Pages per visit
10.33
Bounce rate
31.27%
Search share
30.7%
Sources
Where does zalando.ch's traffic come from?
- Direct40.4%
- Search30.7%
- Paid search10.0%
- Email5.9%
- Social5.0%
- Referrals4.6%
- Display ads2.3%
- Generative AI1.0%
- Other0.3%
Regions
Which countries visit zalando.ch?
- Switzerland94.3%
- Germany0.7%
- Italy0.6%
- Egypt0.6%
- France0.6%
See how zalando.ch compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to zalando.ch?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- zalandoBRAND324.1K3.01M11%
- zalando suisseBRAND15.42K5.16K299%
- zalando chBRAND7.66K2.48K309%
- nike5.06K3.23M0%
- boots2.56K575.32K0%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does zalando.ch show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 556.9 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 181 days
Page and SEO
- Final URL
- https://www.zalando.ch/
- Title
- Schuhe, Mode und Accessoires online kaufen | ZALANDO
- Description
- Entdecke Schuhe, Mode und Accessoires der aktuellen Saison online | Schnelle und versandkostenfreie Lieferung* | Zalando
- Cross-origin redirect
- Yes
- Word count
- 357
- Internal / external links
- 103 / 16
- Canonical
- https://www.zalando.ch/
- Language
- de-CH
- H1 / H2
- 0 / 13
- Images missing alt
- 11 / 19
- Hreflang
- de-at · de-ch · de-de
- Feed / Manifest / AMP
- Manifest
Technology and tracking3 technologies
- Technology clues
- Contentful · React · PayPal
- External script hosts
- mosaic01.ztat.net · js-de.sentry-cdn.com
- Social links
- facebook.com · youtube.com · instagram.com · tiktok.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- Adobe · Apple · Facebook · Google · Microsoft
- SOA
- ns-368.awsdns-46.com
- NS
- ns-1354.awsdns-41.org. · ns-1782.awsdns-30.co.uk. · ns-368.awsdns-46.com. · 1 more
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS16509
- A
- 3.164.121.93 · 3.164.121.108 · 3.164.121.29 · 3.164.121.115
- AAAA
- 2600:9000:2772:d200:14:68:5500:93a1 · 2600:9000:2772:ec00:14:68:5500:93a1 · 2600:9000:2772:6800:14:68:5500:93a1 · 2600:9000:2772:a800:14:68:5500:93a1 · 4 more
- Hosting ASN
- AS16509 · 3.164.121.0/24
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- server-3-164-121-93.nrt12.r.cloudfront.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M04
- Certificate remaining
- 181 days
- Certificate SAN
- DNS:zalando.com · DNS:zalando.ee · DNS:zalando.ch · DNS:zalando.com.tr · 16 more
robots and AI crawling8 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 8
- AI explicitly allowed
- 8
- Disallow examples
- GPTBot · ClaudeBot · Google-Extended · Bytespider · CCBot · Amazonbot · meta-externalagent · Applebot-Extended
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /.well-known/security.txt
- Present · 175 B
- security summary
- Contact: https://corporate.zalando.com/en/about-us/report-vulnerability · Expires: 2026-06-01T16:00:00.000Z · Preferred-Languages: en
Website information
- Domain
- zalando.ch
- Registration status
- Registration status unconfirmed
Similar sites
What sites are similar to zalando.ch?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.