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www.macys.com

www.macys.com had about 90.6M visits in October 2026, up 4.65% from September; the top source is direct.

Macy’s– Official Site

Traffic

90.6M

+4.65%MoMEstimated monthly visits
891097.85M65.23M32.62M0
Global rank

353

Country rank · United States

95

Category rank · Fashion and Apparel

3

Average visit duration

04:20

Pages per visit

5.32

Bounce rate

36.61%

Domain age

33 years

Search share

17.6%

Traffic sources

  • Direct
    26.8%
  • Display ads
    21.2%
  • Paid search
    20.6%
  • Search
    17.6%
  • Email
    4.3%
  • Social
    3.9%
  • Referrals
    3.0%
  • Other
    2.0%
  • Generative AI
    0.7%

Regions

  • United States
    97.5%
  • Canada
    0.3%
  • Mexico
    0.2%
  • South Korea
    0.2%
  • China
    0.1%

Related boards: Most visited websites in the United States · Top fashion and apparel websites by traffic · Fastest growing fashion and apparel websites

See how www.macys.com compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. BRAND2.04M1.28M159%
  2. BRAND463.71K297.82K156%
  3. BRAND194.02K127.03K153%
  4. 81.33K1.58M5%
  5. BRAND42.29K39.67K107%

Keyword rankings

Keyword rankings

See the keywords www.macys.com ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.

Backlink rank

Public link score
8.11 / 10
Referring domains
6,042

Baidu rank

Site profile

Partially available
  • Hosting ASN
Hosting
AKAMAI-AS · AS16625
TLS
TLSv1.3 · 129 days
Email and DNS security
IPv6
No AAAA
Hosting and networkAS16625
A
184.28.108.236
Hosting ASN
AS16625 · 184.28.108.0/22
Hosting organization
AKAMAI-AS - Akamai Technologies, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a184-28-108-236.deploy.static.akamaitechnologies.com
TLS
TLSv1.3 · Verified
Certificate issuer
Sectigo Public Server Authentication CA OV R36
Certificate remaining
129 days
Certificate SAN
DNS:www.macys.com · DNS:assets.macys.com · DNS:assets.macysassets.com · DNS:developer.macys.com · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
15
Well-known public paths1 hits
Present / checked
1 / 5
/ads.txt
Present · 467 B

Website information

Domain
macys.com
Registration status
Domain registered
Registered
1994-02-07
Registrar
Network Solutions, LLC
Expires
2027-02-08
Domain age
33 years
DNSSEC
No
Registry status
client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited

Similar sites

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Cite or embed

www.macys.com had about 90.6M visits in October 2026, up 4.65% from September; the top source is direct. Source: Vaneform estimates, https://vaneform.com/e/www-macys-com (updated 2026-11-11).

Show this report's monthly visits on your site or README. Updates with each data month.

<a href="https://vaneform.com/e/www-macys-com" rel="nofollow"><img src="https://vaneform.com/api/badge/www-macys-com" alt="www.macys.com monthly visits · Vaneform" height="20"></a>