Website traffic
How much traffic does nypost.com get?
93.38M
-3.31%MoMEstimated monthly visits
110.34M73.56M36.78M0
Global rank
543
Country rank · United States
152
Category rank · News and Media
10
Average visit duration
03:02
Pages per visit
2.35
Bounce rate
58.24%
Domain age
30 years
Search share
30.7%
Sources
Where does nypost.com's traffic come from?
- Direct49.3%
- Search30.7%
- Social12.7%
- Referrals5.3%
- Email1.4%
- Display ads0.3%
- Paid search0.2%
- Generative AI0.1%
- Other0.0%
Regions
Which countries visit nypost.com?
- United States89.9%
- Canada2.5%
- United Kingdom1.2%
- Australia0.6%
- Germany0.4%
See how nypost.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nypost.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- nypostBRAND751.7K260.86K288%
- ny postBRAND497.3K168.8K295%
- new york postBRAND425.33K196.32K217%
- lindsay clancy400.09K6.48M6%
- giants304.79K641.28K48%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does nypost.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 1.6 MiB
- Hosting
- AUTOMATTIC · AS2635
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 31 days
Page and SEOSchema 8
- Final URL
- https://nypost.com/
- Title
- New York Post – Breaking News, Top Headlines, Photos & Videos
- Description
- Your source for breaking news, photos, and videos about New York, sports, business, entertainment, opinion, real estate, culture, fashion, and more.
- Cross-origin redirect
- No
- Word count
- 4,278
- Internal / external links
- 279 / 70
- Canonical
- https://nypost.com/
- Language
- en-US
- H1 / H2
- 0 / 66
- Images missing alt
- 6 / 164
- Schema
- ContactPoint · EntryPoint · ImageObject · NewsMediaOrganization · PostalAddress · SearchAction · 2 more
- Hreflang
- en-us · en-us · x-default
- OG / Twitter
- OG
- OG locale
- en_US
- Feed / Manifest / AMP
- Feed · Manifest
Technology and tracking3 tracking
- Technology clues
- WordPress · React · PayPal · Bot protection · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads
- External script hosts
- cdn.cookielaw.org · experiments.parsely.com · tagan.adlightning.com · googletagmanager.com · cdn.speedcurve.com · launcher-sa.spot.im · tag.bounceexchange.com · ads.nypost.com · 2 more
- Social links
- facebook.com · x.com · instagram.com · linkedin.com · youtube.com · x.com · instagram.com · tiktok.com
- Generator
- WordPress 6.8.11
- Server
- nginx
- Security headers
- 6 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · default · selector2 · s1 · s2
- Mail stack
- Proofpoint
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · Facebook · Google · OneTrust · 1 more
- SOA
- ns-1696.awsdns-20.co.uk
- NS
- ns-112.awsdns-14.com. · ns-1469.awsdns-55.org. · ns-1696.awsdns-20.co.uk. · 1 more
- MX
- 10 mxa-00596a01.gslb.pphosted.com. · 10 mxb-00596a01.gslb.pphosted.com.
Hosting and networkAS2635
- A
- 192.0.66.32
- Hosting ASN
- AS2635 · 192.0.66.0/24
- Hosting organization
- AUTOMATTIC - Automattic, Inc
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 31 days
- Certificate SAN
- DNS:nypost.com · DNS:www.nypost.com
robots and AI crawling12 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 364
- AI explicitly disallowed
- 12
- AI explicitly allowed
- 4
- Disallow examples
- ClaudeBot · anthropic-ai · Google-Extended · Bytespider · CCBot · cohere-ai · PerplexityBot · Amazonbot · 4 more
Well-known public paths2 hits
- Present / checked
- 2 / 5
- /app-ads.txt
- Present · 3.9 KiB
- /ads.txt
- Present · 7.3 KiB
Website information
When was nypost.com registered?
- Domain
- nypost.com
- Registration status
- Domain registered
- Registered
- 1996-09-29
- Registrar
- MarkMonitor Inc.
- Expires
- 2027-09-28
- Domain age
- 30 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to nypost.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.