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nivea.it

nivea.it had about 138.51K visits in September 2026, down 10.28% from August; most traffic is search.

Scopri i prodotti Skincare & Personal Care | NIVEA

Website traffic

How much traffic does nivea.it get?

138.51K

-10.28%MoMEstimated monthly visits
789169.64K113.09K56.55K0
Global rank

315,927

Country rank · Italy

8,350

Category rank · Beauty and Cosmetics

67

Average visit duration

01:25

Pages per visit

1.82

Bounce rate

59.76%

Domain age

26 years

Search share

60.0%

Sources

Where does nivea.it's traffic come from?

  • Search
    60.0%
  • Paid search
    21.5%
  • Direct
    13.2%
  • Display ads
    3.0%
  • Referrals
    1.4%
  • Generative AI
    0.5%
  • Email
    0.3%
  • Social
    0.0%
  • Other
    0.0%

Regions

Which countries visit nivea.it?

  • Italy
    81.7%
  • United States
    4.8%
  • Switzerland
    3.7%
  • Germany
    2.5%
  • United Kingdom
    2.4%

See how nivea.it compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to nivea.it?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. niveaBRAND2.62K59.54K4%
  2. nivea cremaBRAND9901.02K97%
  3. nivea q10BRAND9103.74K24%
  4. acido salicilico75029.74K3%
  5. nivea cashback 2026BRAND710490145%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does nivea.it show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
404.6 KiB
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 37 days
Page and SEOSchema 3
Title
Scopri i prodotti Skincare & Personal Care | NIVEA
Description
Scopri l'intera gamma di prodotti cosmetici online di NIVEA: il benessere passa per la pelle del corpo, ecco i nostri consigli per viso e corpo.
Cross-origin redirect
Yes
Word count
265
Internal / external links
32 / 5
Canonical
https://www.nivea.it/
Language
it-IT
H1 / H2
1 / 7
Images missing alt
22 / 25
Schema
BreadcrumbList · ListItem · Organization
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Next.js · React
Tracking clues
Google Tag Manager
Social links
facebook.com · instagram.com · youtube.com · tiktok.com
Security headers
3 / 6
HSTS / CSP
HSTS · CSP
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
Not found
IPv6
No AAAA
CAA issuers
digicert.com · letsencrypt.org · sectigo.com
Site verification TXT
Facebook · Google
SOA
ns1.netnames.net
NS
ns1.netnames.net. · ns2.netnames.net. · ns5.netnames.net. · 1 more
Hosting and networkAS8075
A
104.210.154.101
Hosting ASN
AS8075 · 104.208.0.0/13
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
Reverse DNS
bdf-ext-us.southcentralus.cloudapp.azure.com
TLS
TLSv1.3 · Verified
Certificate issuer
YR1
Certificate remaining
37 days
Certificate SAN
DNS:nivea.com.tr · DNS:nivea.com.tw · DNS:nivea.com.uy · DNS:nivea.com.ve · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 449
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/.well-known/security.txt
Present · 991 B
security summary
-----BEGIN PGP SIGNED MESSAGE----- · Hash: SHA256 · Contact: https://soc.beiersdorf.com

Website information

When was nivea.it registered?

Domain
nivea.it
Registration status
Domain registered
Registered
2000-05-22
Domain age
26 years
Registry status
ok

Similar sites

What sites are similar to nivea.it?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.