Website traffic
How much traffic does nivea.de get?
166.97K
-17.19%MoMEstimated monthly visits
274.57K183.05K91.52K0
Global rank
243,317
Country rank · Germany
11,766
Category rank · Beauty and Cosmetics
69
Average visit duration
00:54
Pages per visit
2.32
Bounce rate
49.34%
Search share
47.3%
Sources
Where does nivea.de's traffic come from?
- Search47.3%
- Paid search18.9%
- Direct15.1%
- Display ads6.7%
- Referrals5.5%
- Email5.5%
- Social0.7%
- Generative AI0.3%
- Other0.1%
Regions
Which countries visit nivea.de?
- Germany82.1%
- Austria3.3%
- United States3.2%
- Switzerland2.7%
- United Kingdom2.6%
See how nivea.de compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nivea.de?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- niveaBRAND4.24K59.54K7%
- nivea lotionBRAND4803.03K16%
- nivea menBRAND3906.63K6%
- salicylsäure3704.14K9%
- nivea body lotionBRAND3605.72K6%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does nivea.de show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 409.5 KiB
- Hosting
- MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 37 days
Page and SEOSchema 3
- Final URL
- https://www.nivea.de/
- Title
- Startseite | NIVEA
- Description
- Willkommen auf der NIVEA Website! Wir bieten Ihnen tolle Tipps und spannende Möglichkeiten rund um die beliebten Hautpflegeprodukte von NIVEA.
- Cross-origin redirect
- Yes
- Word count
- 279
- Internal / external links
- 33 / 6
- Canonical
- https://www.nivea.de/
- Language
- de-DE
- H1 / H2
- 1 / 9
- Images missing alt
- 19 / 24
- Schema
- BreadcrumbList · ContactPoint · Organization
- OG / Twitter
- OG · Twitter
Technology and tracking1 tracking
- Technology clues
- Next.js · React
- Tracking clues
- Google Tag Manager
- Social links
- facebook.com · instagram.com · youtube.com · tiktok.com
- Security headers
- 3 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Facebook · Google · Microsoft
- SOA
- ns1.netnames.net
- NS
- ns1.netnames.net. · ns2.netnames.net. · ns5.netnames.net. · 1 more
- MX
- 20 nivea-de.mail.protection.outlook.com.
Hosting and networkAS8075
- A
- 104.210.154.101
- Hosting ASN
- AS8075 · 104.208.0.0/13
- Hosting organization
- MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- bdf-ext-us.southcentralus.cloudapp.azure.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR1
- Certificate remaining
- 37 days
- Certificate SAN
- DNS:nivea.com.tr · DNS:nivea.com.tw · DNS:nivea.com.uy · DNS:nivea.com.ve · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 564
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /.well-known/security.txt
- Present · 991 B
- security summary
- -----BEGIN PGP SIGNED MESSAGE----- · Hash: SHA256 · Contact: https://soc.beiersdorf.com
Website information
- Domain
- nivea.de
- Registration status
- Domain registered
- Registry status
- active
Similar sites
What sites are similar to nivea.de?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.