Website traffic
How much traffic does businessinsider.com get?
38.66M
-5.95%MoMEstimated monthly visits
51.34M34.23M17.11M0
Global rank
1,580
Country rank · United States
541
Category rank · News and Media
32
Average visit duration
01:00
Pages per visit
1.99
Bounce rate
56.53%
Domain age
29 years
Search share
37.8%
Sources
Where does businessinsider.com's traffic come from?
- Direct43.7%
- Search37.8%
- Social9.0%
- Referrals6.1%
- Email2.2%
- Generative AI0.6%
- Display ads0.4%
- Paid search0.2%
- Other0.0%
Regions
Which countries visit businessinsider.com?
- United States67.9%
- Canada4.4%
- United Kingdom3.6%
- India2.5%
- Australia1.6%
See how businessinsider.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to businessinsider.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- amazon104.02K80.26M0%
- meta stock92.53K2.39M4%
- business insiderBRAND57.75K82.73K70%
- nvidia stock41.14K1.55M3%
- air fryer recipes40.52K1.81M2%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does businessinsider.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 503.7 KiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 157 days
Page and SEOSchema 8
- Title
- Business Insider Japan | 経済・ビジネス・テクノロジーの最新ニュース
- Description
- Business Insider はミレニアル世代のビジネスパーソンを主要ターゲットに、政治、経済、金融、テクノロジー、企業戦略、スポーツなど幅広い分野のニュースを配信するビジネスニュースサイトです。
- Cross-origin redirect
- Yes
- Word count
- 10,500
- Internal / external links
- 244 / 27
- Canonical
- https://www.businessinsider.jp/
- Language
- ja
- H1 / H2
- 0 / 11
- Images missing alt
- 11 / 170
- Schema
- Country · ImageObject · NewsMediaOrganization · Organization · Person · PostalAddress · 2 more
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking2 tracking
- Technology clues
- Next.js
- Tracking clues
- Google Tag Manager · Google Ads
- External script hosts
- securepubads.g.doubleclick.net · c.amazon-adsystem.com · tag.aticdn.net · cdn.cxense.com
- Social links
- youtube.com · facebook.com · linkedin.com · twitter.com · threads.net
- Server
- envoy
- Security headers
- 0 / 6
- Cookie
- 2（Secure 2）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Apple · Atlassian · Canva · Facebook · Google · Microsoft
- SOA
- dns1.p03.nsone.net
- NS
- ns41.constellix.net. · ns51.constellix.net. · ns61.constellix.net. · 7 more
- MX
- 1 aspmx.l.google.com. · 5 alt1.aspmx.l.google.com. · 5 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS54113
- A
- 151.101.65.171 · 151.101.129.171 · 151.101.193.171 · 151.101.1.171
- Hosting ASN
- AS54113 · 151.101.64.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- GlobalSign Atlas R3 DV TLS CA 2026 Q1
- Certificate remaining
- 157 days
- Certificate SAN
- DNS:businessinsider.com
robots and AI crawling5 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 432
- AI explicitly disallowed
- 5
- AI explicitly allowed
- 0
- Disallow examples
- ClaudeBot · anthropic-ai · Bytespider · CCBot · Diffbot
Well-known public paths2 hits
- Present / checked
- 2 / 5
- /app-ads.txt
- Present · 1.3 KiB
- /ads.txt
- Present · 5.7 KiB
Website information
When was businessinsider.com registered?
- Domain
- businessinsider.com
- Registration status
- Domain registered
- Registered
- 1998-03-06
- Registrar
- GoDaddy.com, LLC
- Expires
- 2028-09-08
- Domain age
- 29 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited
Similar sites
What sites are similar to businessinsider.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.