Website traffic
How much traffic does 163.com get?
97.8M
+2.40%MoMEstimated monthly visits
114.63M76.42M38.21M0
Global rank
329
Country rank · China
15
Category rank · News and Media
28
Average visit duration
03:51
Pages per visit
5.44
Bounce rate
33.98%
Domain age
29 years
Search share
29.4%
Sources
Where does 163.com's traffic come from?
- Direct50.6%
- Search29.4%
- Email10.8%
- Referrals6.8%
- Social1.5%
- Display ads0.4%
- Paid search0.4%
- Generative AI0.2%
- Other0.0%
Regions
Which countries visit 163.com?
- China86.9%
- United States4.1%
- Hong Kong SAR China3.1%
- Taiwan1.5%
- Singapore0.6%
See how 163.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to 163.com?
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does 163.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 265.9 KiB
- Hosting
- Netease-Network · AS45062
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.2 · 16 days
Page and SEO
- Final URL
- http://www.163.com/
- Title
- 网易
- Description
- 网易是中国领先的互联网技术公司，为用户提供免费邮箱、游戏、搜索引擎服务，开设新闻、娱乐、体育等30多个内容频道，及博客、视频、论坛等互动交流，网聚人的力量。
- Cross-origin redirect
- Yes
- Word count
- 7,212
- Internal / external links
- 426 / 32
- H1 / H2
- 1 / 29
- Images missing alt
- 1 / 58
Technology and tracking1 technologies
- Technology clues
- jQuery
- External script hosts
- static.mediav.com · urswebzj.nosdn.127.net · static.ws.126.net · static-ssl.mediav.com
- Server
- Tengine
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- Not found
- IPv6
- No AAAA
- Site verification TXT
- Facebook · Google
- SOA
- ns4.nease.net
- NS
- ns8.166.com. · ns5.nease.net. · ns4.nease.net. · 4 more
- MX
- 10 163mx03.mxmail.netease.com. · 10 163mx01.mxmail.netease.com. · 10 163mx02.mxmail.netease.com. · 1 more
Hosting and networkAS45062
- A
- 59.111.160.244
- Hosting ASN
- AS45062 · 59.111.160.0/24
- Hosting organization
- Netease-Network - NetEase Building No.16 Ke Yun Road,
- Hosting country
- CN
- BGP announcement
- Yes
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- GeoTrust G2 TLS CN RSA4096 SHA256 2022 CA1
- Certificate remaining
- 16 days
- Certificate SAN
- DNS:*.163.com · DNS:163.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Discovered
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /ads.txt
- Present · 59 B
Website information
When was 163.com registered?
- Domain
- 163.com
- Registration status
- Domain registered
- Registered
- 1997-09-15
- Registrar
- MarkMonitor Information Technology (Shanghai) Co., Ltd.
- Expires
- 2027-09-14
- Domain age
- 29 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to 163.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.