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www.163.com

www.163.com had about 94.54M visits in October 2026, down 3.34% from September; most traffic is direct.

网易

Traffic

94.54M

-3.34%MoMEstimated monthly visits
8910105.62M70.42M35.21M0
Global rank

349

Country rank · China

16

Category rank · News and Media

30

Average visit duration

03:42

Pages per visit

5.51

Bounce rate

34.10%

Domain age

29 years

Search share

29.4%

Traffic sources

  • Direct
    50.6%
  • Search
    29.4%
  • Email
    10.3%
  • Referrals
    7.1%
  • Social
    1.4%
  • Paid search
    0.6%
  • Display ads
    0.4%
  • Generative AI
    0.2%
  • Other
    0.0%

Regions

  • China
    86.5%
  • United States
    4.4%
  • Hong Kong SAR China
    3.1%
  • Taiwan
    1.6%
  • Singapore
    0.6%

Related boards: Most visited websites in China · Top news and media websites by traffic · Fastest growing news and media websites

See how www.163.com compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. BRAND392.45K187.75K209%
  2. BRAND389.62K135.72K287%
  3. 352.17K158.23K223%
  4. 335.48K115.9K290%
  5. 282.27K87.53K323%

Keyword rankings

Keyword rankings

See the keywords www.163.com ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.

Backlink rank

Public link score
8.59 / 10
Referring domains
10,345

Baidu rank

Site profile

  • HTTP 200
  • Hosting ASN
HTTP
200
Page size
266.1 KiB
Hosting
Taobao · AS24429
TLS
TLSv1.3 · 150 days
Page and SEO
Title
网易
Description
网易是中国领先的互联网技术公司,为用户提供免费邮箱、游戏、搜索引擎服务,开设新闻、娱乐、体育等30多个内容频道,及博客、视频、论坛等互动交流,网聚人的力量。
Cross-origin redirect
No
Word count
7,474
Internal / external links
422 / 31
H1 / H2
1 / 29
Images missing alt
1 / 57
Technology and tracking1 technologies
Technology clues
jQuery
External script hosts
static.mediav.com · urswebzj.nosdn.127.net · static.ws.126.net · static-ssl.mediav.com
Server
Tengine
Security headers
0 / 6
Email and DNS security
IPv6
No AAAA
Hosting and networkAS24429
A
155.102.209.202 · 155.102.209.203 · 155.102.209.201 · 155.102.209.208 · 4 more
Hosting ASN
AS24429 · 155.102.209.0/24
Hosting organization
Taobao - Zhejiang Taobao Network Co.,Ltd
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
GeoTrust G2 TLS CN RSA4096 SHA256 2022 CA1
Certificate remaining
150 days
Certificate SAN
DNS:*.163.com · DNS:163.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Discovered
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/ads.txt
Present · 59 B

Website information

Domain
163.com
Registration status
Domain registered
Registered
1997-09-15
Registrar
MarkMonitor Information Technology (Shanghai) Co., Ltd.
Expires
2027-09-14
Domain age
29 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited

Similar sites

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Cite or embed

www.163.com had about 94.54M visits in October 2026, down 3.34% from September; most traffic is direct. Source: Vaneform estimates, https://vaneform.com/e/www-163-com (updated 2026-11-12).

Show this report's monthly visits on your site or README. Updates with each data month.

<a href="https://vaneform.com/e/www-163-com" rel="nofollow"><img src="https://vaneform.com/api/badge/www-163-com" alt="www.163.com monthly visits · Vaneform" height="20"></a>