Website traffic
How much traffic does admiral.com get?
4.62M
-5.63%MoMEstimated monthly visits
5.28M3.52M1.76M0
Global rank
7,538
Country rank · United Kingdom
251
Category rank · Insurance
2
Average visit duration
04:56
Pages per visit
9.44
Bounce rate
33.56%
Domain age
32 years
Search share
32.9%
Sources
Where does admiral.com's traffic come from?
- Direct43.0%
- Search32.9%
- Referrals7.7%
- Email6.3%
- Paid search5.1%
- Social2.4%
- Display ads1.4%
- Generative AI0.8%
- Other0.4%
Regions
Which countries visit admiral.com?
- United Kingdom94.1%
- United States1.6%
- China1.3%
- Netherlands0.3%
- France0.3%
See how admiral.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to admiral.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- admiralBRAND372.69K222.57K167%
- admiral car insuranceBRAND120.54K44.51K271%
- admiral loginBRAND30.65K30.99K99%
- admiral insuranceBRAND28.07K32.42K87%
- admiral travel insuranceBRAND21.92K24.26K90%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does admiral.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 74.1 KiB
- Hosting
- MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 68 days
Page and SEOSchema 5
- Final URL
- https://www.admiral.com/
- Title
- Car, MultiCar and MultiCover Insurance Quotes – Admiral
- Description
- Admiral offers a wealth of insurance products including Car Insurance, Home Insurance, Travel Insurance, Pet Insurance and Van Insurance.
- Cross-origin redirect
- Yes
- Word count
- 971
- Internal / external links
- 97 / 8
- Canonical
- https://www.admiral.com/
- Language
- en
- H1 / H2
- 0 / 5
- Images missing alt
- 2 / 6
- Schema
- InsuranceAgency · Organization · PostalAddress · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
Technology and tracking1 tracking
- Tracking clues
- Google Tag Manager
- External script hosts
- consent.trustarc.com · cdn.optimizely.com · assets.adobedtm.com
- Social links
- twitter.com · youtube.com · facebook.com
- Generator
- Drupal 11 (https://www.drupal.org)
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS
- Cookie
- 3（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- s1 · s2
- Mail stack
- Proofpoint
- IPv6
- No AAAA
- Site verification TXT
- SOA
- Default
- NS
- george.ns.cloudflare.com. · gigi.ns.cloudflare.com.
- MX
- 10 mxa-003b5002.gslb.pphosted.com. · 10 mxb-003b5002.gslb.pphosted.com.
Hosting and networkAS8075
- A
- 20.90.220.85
- Hosting ASN
- AS8075 · 20.64.0.0/10
- Hosting organization
- MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Thawte TLS RSA CA G1
- Certificate remaining
- 68 days
- Certificate SAN
- DNS:admiral.com · DNS:www.admiral.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 730
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was admiral.com registered?
- Domain
- admiral.com
- Registration status
- Domain registered
- Registered
- 1994-10-17
- Registrar
- Register SPA
- Expires
- 2027-10-16
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited
Similar sites
What sites are similar to admiral.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.