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wallapop.com

wallapop.com had about 29.3M visits in September 2026, down 6.14% from August; most traffic is direct.

Wallapop, Local Free Classified Ads

Website traffic

How much traffic does wallapop.com get?

29.3M

-6.14%MoMEstimated monthly visits
78933.71M22.47M11.24M0
Global rank

1,245

Country rank · Spain

34

Category rank · E-commerce and Shopping

1

Average visit duration

06:14

Pages per visit

7.44

Bounce rate

34.43%

Domain age

13 years

Search share

31.7%

Sources

Where does wallapop.com's traffic come from?

  • Direct
    51.0%
  • Search
    31.7%
  • Social
    7.8%
  • Referrals
    4.0%
  • Email
    2.5%
  • Display ads
    1.7%
  • Paid search
    0.7%
  • Generative AI
    0.6%
  • Other
    0.0%

Regions

Which countries visit wallapop.com?

  • Spain
    85.7%
  • Italy
    5.4%
  • Portugal
    2.1%
  • United Kingdom
    0.8%
  • France
    0.8%

See how wallapop.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to wallapop.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. wallapopBRAND4.53M2.21M205%
  2. walapop49.59K33.65K147%
  3. wallaBRAND35.95K157.23K23%
  4. wallpop23.65K21.67K109%
  5. material de construcción de segunda mano en asturias wallapop asturiasBRAND14.53K3.44K422%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does wallapop.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
70.8 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 182 days
Page and SEO
Title
Wallapop, Local Free Classified Ads
Description
wallapop, make money selling the stuff you don't need any more and find nice opportunities in your area
Cross-origin redirect
Yes
Word count
20
Internal / external links
8 / 3
Canonical
https://www.wallapop.com/
Language
en
H1 / H2
1 / 0
Images missing alt
0 / 3
Hreflang
fr-fr · es-es · en-gb · it-it · pt-pt · x-default
OG / Twitter
OG · Twitter
Feed / Manifest / AMP
Manifest
Technology and tracking1 tracking
Technology clues
Next.js
Tracking clues
Google Tag Manager
External script hosts
web-static.wallapop.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
MTA-STS / BIMI
BIMI
DKIM selectors
google · k1 · s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · Google · Microsoft · Stripe
SOA
ns-1978.awsdns-55.co.uk
NS
ns-1038.awsdns-01.org. · ns-183.awsdns-22.com. · ns-1978.awsdns-55.co.uk. · 1 more
MX
10 aspmx.l.google.com. · 20 alt1.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS16509
A
3.168.86.12 · 3.168.86.28 · 3.168.86.127 · 3.168.86.116
Hosting ASN
AS16509 · 3.168.80.0/21
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
server-3-168-86-12.sfo5.r.cloudfront.net
TLS
TLSv1.3 · Verified
Certificate issuer
Amazon RSA 2048 M01
Certificate remaining
182 days
Certificate SAN
DNS:wallapop.com · DNS:wallapop.uk · DNS:*.wallapop.pt · DNS:*.wallapop.co.uk · 16 more

Website information

When was wallapop.com registered?

Domain
wallapop.com
Registration status
Domain registered
Registered
2013-09-03
Registrar
Amazon Registrar, Inc.
Expires
2027-09-03
Domain age
13 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to wallapop.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.