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toms.com

toms.com had about 1.2M visits in September 2026, down 7.41% from August; the top source is paid search.

TOMS.com

Website traffic

How much traffic does toms.com get?

1.2M

-7.41%MoMEstimated monthly visits
7891.74M1.16M579.84K0
Global rank

32,190

Country rank · United States

7,742

Category rank · Fashion and Apparel

337

Average visit duration

01:55

Pages per visit

6.12

Bounce rate

36.89%

Domain age

31 years

Search share

19.3%

Sources

Where does toms.com's traffic come from?

  • Paid search
    20.7%
  • Direct
    19.6%
  • Search
    19.3%
  • Social
    18.1%
  • Referrals
    7.2%
  • Email
    7.0%
  • Display ads
    4.6%
  • Other
    3.4%
  • Generative AI
    0.2%

Regions

Which countries visit toms.com?

  • United States
    79.4%
  • Canada
    5.6%
  • United Kingdom
    3.0%
  • Germany
    1.2%
  • Nigeria
    1.0%

See how toms.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to toms.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. tomsBRAND49.09K46.26K106%
  2. toms shoesBRAND20.29K16.83K121%
  3. tom's1.84K3.49K53%
  4. alpargata rope espadrille tomsBRAND530290183%
  5. toms alpargataBRAND4501.57K29%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does toms.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
738.2 KiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · 34 days
Page and SEOSchema 1
Title
TOMS.com
Cross-origin redirect
Yes
Word count
1,592
Internal / external links
149 / 16
Canonical
https://www.toms.com/
Language
en
H1 / H2
1 / 18
Images missing alt
1 / 30
Schema
Organization
Hreflang
en-us · en-ca · nl-be · fr-be · en-be · fr-fr · en-fr · de-de · 8 more
OG / Twitter
OG · Twitter
Technology and tracking2 tracking
Technology clues
Shopify · Bootstrap · jQuery · PayPal · Bot protection · Consent manager · Cloudflare
Tracking clues
Google Tag Manager · Microsoft Clarity
External script hosts
static-autocomplete.fastsimon.com · js.klarna.com · cdn.crescendo.ai · shop.app · cdn.shopify.com · cdn.cookielaw.org · cdn-widgetsrepository.yotpo.com · cdn-static.okendo.io · 1 more
Social links
facebook.com · instagram.com · youtube.com · tiktok.com
Server
cloudflare
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Cookie
5(Secure 3)
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
Not found
Mail stack
Microsoft 365
IPv6
AAAA present
Site verification TXT
Apple · Atlassian · Facebook · Google · Pinterest
SOA
udns1.cscdns.net
NS
udns1.cscdns.net. · udns2.cscdns.uk.
MX
0 toms-com.mail.protection.outlook.com.
Hosting and networkAS13335
A
23.227.38.74
AAAA
2620:127:f00f:e::
Hosting ASN
AS13335 · 23.227.38.0/23
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
CA
BGP announcement
Yes
Reverse DNS
shops.myshopify.com
TLS
TLSv1.3 · Verified
Certificate issuer
YE2
Certificate remaining
34 days
Certificate SAN
DNS:toms.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 74
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 3.6 KiB
llms summary
> TOMS is a global casual footwear company based in Los Angeles, California, known for comfort, everyday style, and lasting quality. Founded in 2006 and best known for the Alpargat

Website information

When was toms.com registered?

Domain
toms.com
Registration status
Domain registered
Registered
1995-07-30
Registrar
CSC Corporate Domains, Inc.
Expires
2027-07-29
Domain age
31 years
DNSSEC
No
Registry status
client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited

Similar sites

What sites are similar to toms.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.