Website traffic
How much traffic does therecord.com get?
908.42K
+1.52%MoMEstimated monthly visits
1.08M722.1K361.05K0
Global rank
65,872
Country rank · Canada
1,737
Category rank · News and Media
107
Average visit duration
01:07
Pages per visit
1.92
Bounce rate
46.90%
Domain age
32 years
Search share
40.2%
Sources
Where does therecord.com's traffic come from?
- Direct46.7%
- Search40.2%
- Email4.4%
- Referrals4.3%
- Social4.1%
- Generative AI0.2%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit therecord.com?
- Canada93.7%
- United States3.5%
- United Kingdom0.7%
- India0.4%
- Germany0.3%
See how therecord.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to therecord.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- kw recordBRAND1.86K940198%
- waterloo obitsBRAND1.37K690199%
- waterloo stormBRAND1.12K770146%
- ikea9108.97M0%
- waterlooBRAND740149.97K1%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does therecord.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 643.7 KiB
- Hosting
- LEE-ASN · AS10668
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 57 days
Page and SEOSchema 5
- Final URL
- https://www.therecord.com/
- Title
- Waterloo Region News - Daily Breaking News | The Record
- Description
- Your Waterloo Region source for daily breaking news, local stories, life, opinion, sports, voices from the community, events and more.
- Cross-origin redirect
- Yes
- Word count
- 2,378
- Internal / external links
- 217 / 35
- Canonical
- https://www.therecord.com/
- Language
- en
- Noindex
- No
- H1 / H2
- 1 / 16
- Images missing alt
- 1 / 49
- Schema
- ImageObject · NewsMediaOrganization · Organization · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking3 tracking
- Technology clues
- Bootstrap · jQuery · React · Bot protection
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads
- External script hosts
- google.com · bloximages.chicago2.vip.townnews.com · c.webtrends-optimize.com · securepubads.g.doubleclick.net · micro.rubiconproject.com · config.aps.amazon-adsystem.com · client.aps.amazon-adsystem.com · tags.crwdcntrl.net · 4 more
- Social links
- facebook.com · twitter.com · youtube.com · instagram.com
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- selector1
- Mail stack
- Mimecast
- IPv6
- No AAAA
- Site verification TXT
- Facebook · Google · Microsoft
- SOA
- ns-104.awsdns-13.com
- NS
- ns-104.awsdns-13.com. · ns-1314.awsdns-36.org. · ns-2028.awsdns-61.co.uk. · 1 more
- MX
- 10 ca-smtp-inbound-1.mimecast.com. · 10 ca-smtp-inbound-2.mimecast.com.
Hosting and networkAS10668
- A
- 192.104.182.109
- Hosting ASN
- AS10668 · 192.104.182.0/24
- Hosting organization
- LEE-ASN - Lee Enterprises, Incorporated
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- cms.us-midwest-1.vip.tn-cloud.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 57 days
- Certificate SAN
- DNS:therecord.com · DNS:www.therecord.com
robots and AI crawling16 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 4
- AI explicitly disallowed
- 16
- AI explicitly allowed
- 0
- Disallow examples
- GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · anthropic-ai · Google-Extended · GoogleOther · Bytespider · 8 more
Well-known public paths2 hits
- Present / checked
- 2 / 3
- /ads.txt
- Present · 16.0 KiB
- /app-ads.txt
- Present · 16.0 KiB
Website information
When was therecord.com registered?
- Domain
- therecord.com
- Registration status
- Domain registered
- Registered
- 1995-02-22
- Registrar
- Tucows Domains Inc.
- Expires
- 2031-02-23
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · client update prohibited
Similar sites
What sites are similar to therecord.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.