Website traffic
How much traffic does nikwax.com get?
92.24K
-0.44%MoMEstimated monthly visits
113.94K75.96K37.98K0
Global rank
404,889
Country rank · United Kingdom
50,590
Category rank · Fashion and Apparel
2,242
Average visit duration
01:33
Pages per visit
2.05
Bounce rate
54.68%
Domain age
28 years
Search share
59.5%
Sources
Where does nikwax.com's traffic come from?
- Search59.5%
- Direct22.0%
- Referrals7.9%
- Social5.3%
- Generative AI3.0%
- Display ads0.9%
- Email0.9%
- Paid search0.5%
- Other0.0%
Regions
Which countries visit nikwax.com?
- United States42.2%
- United Kingdom12.6%
- Poland8.2%
- Netherlands6.4%
- Germany6.2%
See how nikwax.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nikwax.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- nikwaxBRAND3.32K6.87K48%
- nikwax tech washBRAND1.48K4.84K31%
- nikwax waterproofingBRAND25048052%
- nikwax fabric & leather proofBRAND24091026%
- nikwax analogyBRAND24025096%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does nikwax.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 185.2 KiB
- Hosting
- IONOS-AS IONOS SE · AS8560
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 99 days
Page and SEOSchema 10
- Final URL
- https://nikwax.com/en-gb/
- Title
- Nikwax | Waterproofing & Cleaning Outdoor Gear since 1977
- Description
- Nikwax never uses PFAS in our products | Nikwax is the no.1 Environmentally Friendly Cleaning & Proofing Solution | PFAS-Free always
- Cross-origin redirect
- No
- Word count
- 658
- Internal / external links
- 31 / 6
- Canonical
- https://nikwax.com/en-gb/
- Language
- en-GB
- H1 / H2
- 1 / 7
- Images missing alt
- 0 / 10
- Schema
- BreadcrumbList · EntryPoint · ImageObject · ListItem · Organization · PropertyValueSpecification · 4 more
- Hreflang
- en · nl · pl · x-default
- OG / Twitter
- OG · Twitter
- OG locale
- en_GB
- Feed / Manifest / AMP
- Feed
Technology and tracking1 tracking
- Technology clues
- WordPress · jQuery · React · Bot protection · PHP
- Tracking clues
- Google Tag Manager
- External script hosts
- cc.cdn.civiccomputing.com · google.com
- Social links
- facebook.com · instagram.com · youtube.com · youtube.com · youtube.com
- Generator
- Powered by WPBakery Page Builder
- Server
- nginx
- Security headers
- 3 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- Not found
- Mail stack
- Mimecast
- IPv6
- No AAAA
- Site verification TXT
- SOA
- dns0.mtgsy.com
- NS
- dns0.mtgsy.com. · dns1.name-s.net. · dns2.name-s.net. · 2 more
- MX
- 10 eu-smtp-inbound-1.mimecast.com. · 10 eu-smtp-inbound-2.mimecast.com.
Hosting and networkAS8560
- A
- 85.215.252.120
- Hosting ASN
- AS8560 · 85.215.128.0/17
- Hosting organization
- IONOS-AS IONOS SE
- Hosting country
- DE
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- DigiCert Global G2 TLS RSA SHA256 2020 CA1
- Certificate remaining
- 99 days
- Certificate SAN
- DNS:www.nikwax.com · DNS:www.paramo.co.uk · DNS:traderportal.nikwax.com · DNS:blog.nikwax.com · 4 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 8
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was nikwax.com registered?
- Domain
- nikwax.com
- Registration status
- Domain registered
- Registered
- 1999-02-07
- Registrar
- eNom, LLC
- Expires
- 2027-02-07
- Domain age
- 28 years
- DNSSEC
- No
- Registry status
- active
Similar sites
What sites are similar to nikwax.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.