Website traffic
How much traffic does lenta.ru get?
53.65M
-3.61%MoMEstimated monthly visits
66.29M44.2M22.1M0
Global rank
907
Country rank · Russia
56
Category rank · News and Media
4
Average visit duration
03:07
Pages per visit
3.65
Bounce rate
35.56%
Domain age
27 years
Search share
24.8%
Sources
Where does lenta.ru's traffic come from?
- Direct62.0%
- Search24.8%
- Referrals8.2%
- Display ads2.6%
- Social1.3%
- Email1.0%
- Generative AI0.1%
- Paid search0.0%
- Other0.0%
Regions
Which countries visit lenta.ru?
- Russia81.7%
- United States4.0%
- Belarus3.8%
- Kazakhstan1.8%
- Germany1.2%
See how lenta.ru compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to lenta.ru?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- лента ру296.91K157.85K188%
- новости226.63K1M23%
- новости россии и мира сегодня151.91K55027620%
- новости россии47.94K52K92%
- новости россии и мира сегодня свежие последние41.55K—
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does lenta.ru show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 134.7 KiB
- Hosting
- RAMBLER-TELECOM-AS Rambler Internet Holding LLC · AS24638
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 157 days
Page and SEOSchema 3
- Final URL
- https://lenta.ru/
- Title
- Lenta.ru - Новости России и мира сегодня
- Description
- Новости, статьи, фотографии, видео. Семь дней в неделю, 24 часа в сутки.
- Cross-origin redirect
- No
- Word count
- 2,293
- Internal / external links
- 177 / 11
- Canonical
- https://lenta.ru/
- Language
- ru
- H1 / H2
- 0 / 3
- Images missing alt
- 105 / 110
- Schema
- NewsMediaOrganization · PostalAddress · SearchAction
- OG / Twitter
- OG
- Feed / Manifest / AMP
- Feed · Manifest · AMP
Technology and tracking
- External script hosts
- icdn.lenta.ru · ssp.rambler.ru · yandex.ru · id.sber.ru
- Social links
- t.me
- Server
- nginx
- Security headers
- 2 / 6
- Cookie
- 3（Secure 0）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- dkim
- IPv6
- No AAAA
- Site verification TXT
- Google · Yandex
- SOA
- nscarp1.rambler.ru
- NS
- ns4.rambler.ru. · ns3.rambler.ru. · ns2.rambler.ru. · 1 more
- MX
- 10 inmx.rambler.ru.
Hosting and networkAS24638
- A
- 81.19.72.33 · 81.19.72.32 · 81.19.72.34
- Hosting ASN
- AS24638 · 81.19.64.0/19
- Hosting organization
- RAMBLER-TELECOM-AS Rambler Internet Holding LLC
- Hosting country
- RU
- BGP announcement
- Yes
- Reverse DNS
- lenta.ru
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- GlobalSign GCC R3 DV TLS CA 2020
- Certificate remaining
- 157 days
- Certificate SAN
- DNS:*.lenta.ru · DNS:lenta.ru
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Discovered
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /ads.txt
- Present · 5.6 KiB
Website information
When was lenta.ru registered?
- Domain
- lenta.ru
- Registration status
- Domain registered
- Registered
- 1999-07-22
- Registrar
- АО «Региональный Сетевой Информационный Центр»
- Expires
- 2027-07-31
- Domain age
- 27 years
- DNSSEC
- No
Similar sites
What sites are similar to lenta.ru?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.