Traffic
208.53K
+33.49%MoMEstimated monthly visits
237.99K158.66K79.33K0
Global rank
174,269
Country rank · United States
37,359
Category rank · Fashion and Apparel
1,233
Average visit duration
01:10
Pages per visit
3.69
Bounce rate
41.32%
Domain age
16 years
Search share
7.0%
Traffic sources
- Other35.6%
- Social21.9%
- Direct13.6%
- Paid search9.8%
- Display ads7.2%
- Search7.0%
- Referrals3.2%
- Email1.7%
- Generative AI0.0%
Regions
- United States87.2%
- United Kingdom2.1%
- Australia1.9%
- Germany1.8%
- Spain1.5%
See how fluff.co compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- fluffcoBRAND4.49K3.56K126%
- fluffco pillowBRAND1.52K770197%
- fluff coBRAND1.22K1.51K81%
- fluffco pillowsBRAND580300193%
- down alternative pillows for side sleepersBRAND3101.18K26%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 337.2 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 78 days
Page and SEO
- Final URL
- https://fluff.co/
- Title
- FluffCo: Hotel Quality Pillows, Comforters, Robes and Towels – FluffCo | Hotel Comfort
- Description
- FluffCo brings hotel luxury into your home with 5-star hotel products, direct from the suppliers of today's biggest hotel chains. The catch? Our products our up to 50% off what the hotels charge.
- Cross-origin redirect
- No
- Word count
- 891
- Internal / external links
- 60 / 3
- Canonical
- https://fluff.co/
- Language
- en
- H1 / H2
- 1 / 7
- Images missing alt
- 7 / 35
- OG / Twitter
- OG · Twitter
Technology and tracking4 tracking
- Technology clues
- Shopify · Bootstrap · jQuery · PayPal · Bot protection · Cloudflare
- Tracking clues
- Google Analytics · Google Ads · Microsoft Ads · Microsoft Clarity
- External script hosts
- shop.app · cdn.shopify.com · cdn.intelligems.io · static.klaviyo.com · gstatic.com · assets1.adroll.com · insurance-widget-prod.pages.dev
- Social links
- instagram.com · facebook.com · tiktok.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- s1 · s2
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- SOA
- ns05.domaincontrol.com
- NS
- ns06.domaincontrol.com. · ns05.domaincontrol.com.
- MX
- 10 alt4.aspmx.l.google.com. · 1 aspmx.l.google.com. · 5 alt1.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 23.227.38.65
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 78 days
- Certificate SAN
- DNS:fluff.co
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 11
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 4.4 KiB
- llms summary
- This document describes how AI agents can interact with FluffCo | Hotel Comfort's online store at https://fluff.co. · If you are reading this on behalf of your user and you act as
Website information
- Domain
- fluff.co
- Registration status
- Domain registered
- Registered
- 2010-07-20
- Registrar
- GoDaddy.com, LLC
- Expires
- 2030-07-19
- Domain age
- 16 years
- DNSSEC
- No
- Registry status
- client renew prohibited · client transfer prohibited · client update prohibited · client delete prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
- levistrauss.com
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- hanpoom.com
- forcast.com.au
- actan.com
- broraonline.com
- dint.co.kr
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.