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filson.com

filson.com had about 1.7M visits in September 2026, up 6.43% from August; the top source is direct.

Filson - Better Outdoor Clothes, Bags, and Accessories

Website traffic

How much traffic does filson.com get?

1.7M

+6.43%MoMEstimated monthly visits
7891.83M1.22M610.87K0
Global rank

29,089

Country rank · United States

6,582

Category rank · Fashion and Apparel

297

Average visit duration

02:02

Pages per visit

3.81

Bounce rate

25.92%

Domain age

31 years

Search share

28.2%

Sources

Where does filson.com's traffic come from?

  • Direct
    28.8%
  • Search
    28.2%
  • Paid search
    18.8%
  • Social
    8.0%
  • Display ads
    5.9%
  • Email
    4.1%
  • Other
    3.3%
  • Referrals
    2.4%
  • Generative AI
    0.5%

Regions

Which countries visit filson.com?

  • United States
    79.9%
  • Canada
    4.5%
  • South Korea
    1.1%
  • United Kingdom
    1.1%
  • Germany
    1.0%

See how filson.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to filson.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. filsonBRAND51.83K54.2K96%
  2. henley shirt1.69K94.29K2%
  3. filsom1.53K340450%
  4. filson outletBRAND1.52K1.03K148%
  5. filson clothingBRAND1.13K1.39K81%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does filson.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
606.3 KiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 51 days
Page and SEOSchema 1
Title
Filson - Better Outdoor Clothes, Bags, and Accessories
Description
Filson unfailing goods are made with the best materials and craftsmanship. Building a legacy of quality and durability since 1897.
Cross-origin redirect
Yes
Word count
766
Internal / external links
102 / 4
Canonical
https://www.filson.com/
Language
en
H1 / H2
0 / 13
Images missing alt
105 / 108
Schema
Organization
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Shopify · Bootstrap · jQuery · React · PayPal · Bot protection · Cloudflare
Tracking clues
Microsoft Ads
External script hosts
cdn.clarip.com · shop.app · cdn.shopify.com · d2xo6khwzbhes8.cloudfront.net · static.klaviyo.com
Social links
instagram.com · facebook.com · youtube.com · tiktok.com
Server
cloudflare
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Cookie
5(Secure 3)
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
MTA-STS / BIMI
BIMI
DKIM selectors
selector2 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Apple · Google
SOA
ns-403.awsdns-50.com
NS
ns-1371.awsdns-43.org. · ns-1574.awsdns-04.co.uk. · ns-403.awsdns-50.com. · 1 more
MX
0 filson-com.mail.protection.outlook.com.
Hosting and networkAS13335
A
23.227.38.65
Hosting ASN
AS13335 · 23.227.38.0/23
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
CA
BGP announcement
Yes
Reverse DNS
myshopify.com
TLS
TLSv1.3 · Verified
Certificate issuer
YE2
Certificate remaining
51 days
Certificate SAN
DNS:filson.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 70
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 4.4 KiB
llms summary
This document describes how AI agents can interact with Filson's online store at https://www.filson.com. · If you are reading this on behalf of your user and you act as a personal

Website information

When was filson.com registered?

Domain
filson.com
Registration status
Domain registered
Registered
1996-02-11
Registrar
MarkMonitor Inc.
Expires
2027-02-07
Domain age
31 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited

Similar sites

What sites are similar to filson.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.