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fashionlane.com.au

fashionlane.com.au had about 274.51K visits in September 2026, down 2.12% from August; most traffic is direct.

Fashion Lane Australia for Best Fashion Deals - Shoes, Jewellery, Dresses & Clothes

Traffic

274.51K

-2.12%MoMEstimated monthly visits
789302.88K201.92K100.96K0
Global rank

145,068

Country rank · Australia

2,957

Category rank · Fashion and Apparel

203

Average visit duration

01:39

Pages per visit

3.55

Bounce rate

38.76%

Search share

33.5%

Traffic sources

  • Direct
    51.9%
  • Search
    33.5%
  • Email
    9.7%
  • Referrals
    2.7%
  • Social
    1.5%
  • Generative AI
    0.7%
  • Other
    0.1%
  • Paid search
    0.0%

Regions

  • Australia
    88.6%
  • United States
    2.5%
  • New Zealand
    1.3%
  • Germany
    0.9%
  • Brazil
    0.8%

See how fashionlane.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. uniqlo2.3K3.05M0%
  2. peter alexander1.97K72.48K3%
  3. incu1.43K28.66K5%
  4. lululemon1.08K1.87M0%
  5. glassons1K204.69K1%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
586 B
Hosting
AS45671-NET-AU · AS45671
Email authentication
SPF
TLS
TLSv1.2 · 40 days
Page and SEO
Cross-origin redirect
No
Word count
0
Internal / external links
0 / 0
H1 / H2
0 / 0
Images missing alt
0 / 0
Technology and tracking1 technologies
Technology clues
Bot protection
External script hosts
challenges.cloudflare.com
Server
Microsoft-IIS/10.0
Security headers
0 / 6
Cookie
2（Secure 0）
Email and DNS securitySet
SPF
Set
DMARC
Not found
DKIM selectors
Not found
IPv6
No AAAA
SOA
ns1.nameserver.net.au
NS
ns2.nameserver.net.au. · ns3.nameserver.net.au. · ns1.nameserver.net.au.
MX
10 mail.fashionlane.com.au.
Hosting and networkAS45671
A
221.121.148.99
Hosting ASN
AS45671 · 221.121.148.0/24
Hosting organization
AS45671-NET-AU - Wholesale Services Provider
Hosting country
AU
BGP announcement
Yes
Reverse DNS
sau-6687c-or.customer.servercontrol.com.au
TLS
TLSv1.2 · Verified
Certificate issuer
Sectigo Public Server Authentication CA DV R36
Certificate remaining
40 days
Certificate SAN
DNS:fashionlane.com.au · DNS:www.fashionlane.com.au
robots and AI crawling1 disallowed
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 596
AI explicitly disallowed
1
AI explicitly allowed
0
Disallow examples
Amazonbot
Well-known public paths
Present / checked
0 / 5

Website information

Domain
fashionlane.com.au
Registration status
Domain registered
Registrar
Synergy Wholesale Accreditations Pty Ltd
Registry status
serverRenewProhibited

Similar sites

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →