Website traffic
How much traffic does complex.com get?
7.2M
-9.13%MoMEstimated monthly visits
9.96M6.64M3.32M0
Global rank
9,814
Country rank · United States
2,594
Category rank · News and Media
127
Average visit duration
00:57
Pages per visit
1.90
Bounce rate
59.52%
Domain age
29 years
Search share
50.5%
Sources
Where does complex.com's traffic come from?
- Search50.5%
- Direct28.6%
- Social13.9%
- Referrals4.5%
- Paid search1.0%
- Email0.6%
- Generative AI0.5%
- Display ads0.3%
- Other0.2%
Regions
Which countries visit complex.com?
- United States65.8%
- United Kingdom4.6%
- Canada4.6%
- Australia2.0%
- Germany1.6%
See how complex.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to complex.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- vivet81.16K1.07M8%
- inde navarrette26.45K3.03M1%
- why did i get married again25.99K204.82K13%
- complexBRAND22.95K54.03K43%
- drake fomo21.93K205.8K11%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does complex.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 615.9 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 127 days
Page and SEOSchema 5
- Final URL
- https://www.complex.com/
- Title
- Complex: Music, Sneakers, Style, Sports & Pop Culture
- Description
- Complex covers music, sneakers, style, and pop culture — breaking news, exclusive interviews, and the latest drops, all in one place.
- Cross-origin redirect
- Yes
- Word count
- 735
- Internal / external links
- 68 / 16
- Canonical
- https://www.complex.com/
- Language
- en
- H1 / H2
- 1 / 3
- Images missing alt
- 0 / 25
- Schema
- Organization · Person · PostalAddress · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
Technology and tracking4 tracking
- Technology clues
- Shopify · Next.js · Cloudflare · React · Zendesk · Bot protection · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Cloudflare Web Analytics · Amplitude
- External script hosts
- cdn3.complex.com · googletagmanager.com · static.cloudflareinsights.com
- Social links
- facebook.com · twitter.com · instagram.com · youtube.com · tiktok.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 2（Secure 2）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Atlassian · Google
- SOA
- ns-1171.awsdns-18.org
- NS
- ns-1171.awsdns-18.org. · ns-152.awsdns-19.com. · ns-1942.awsdns-50.co.uk. · 1 more
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS16509
- A
- 18.65.214.108 · 18.65.214.41 · 18.65.214.19 · 18.65.214.102
- Hosting ASN
- AS16509 · 18.65.214.0/24
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- server-18-65-214-108.nrt57.r.cloudfront.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M04
- Certificate remaining
- 127 days
- Certificate SAN
- DNS:complex.com · DNS:*.proto.complex.com · DNS:*.mwd.complex.com · DNS:*.rnd.complex.com · 6 more
robots and AI crawling2 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 132
- AI explicitly disallowed
- 2
- AI explicitly allowed
- 14
- Disallow examples
- Bytespider · Amazonbot
Well-known public paths3 hits
- Present / checked
- 3 / 5
- /llms.txt
- Present · 64.0 KiB
- /.well-known/security.txt
- Present · 190 B
- /ads.txt
- Present · 5.0 KiB
- llms summary
- website: https://www.complex.com/ · contact: ai-compliance@complex.com · > Find the latest entertainment news and the best in rap music, pop and internet culture, sneakers, style a
- security summary
- Contact: mailto:security@complex.com · Submission: https://form.typeform.com/to/vuJ5PMLI · Policy: https://form.typeform.com/to/vuJ5PMLI
Website information
When was complex.com registered?
- Domain
- complex.com
- Registration status
- Domain registered
- Registered
- 1997-06-21
- Registrar
- Amazon Registrar, Inc.
- Expires
- 2027-09-01
- Domain age
- 29 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to complex.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.