Website traffic
How much traffic does youtube.com get?
30.35B
+0.50%MoMEstimated monthly visits
32.78B21.85B10.93B0
Global rank
2
Country rank · United States
2
Category rank · TV Movies and Streaming
1
Average visit duration
19:10
Pages per visit
11.97
Bounce rate
23.33%
Domain rating
99
Domain age
22 years
Search share
11.4%
Sources
Where does youtube.com's traffic come from?
- Direct80.0%
- Search11.4%
- Social3.5%
- Referrals2.9%
- Email1.0%
- Generative AI0.9%
- Display ads0.3%
- Paid search0.0%
- Other0.0%
Regions
Which countries visit youtube.com?
- United States21.7%
- India5.2%
- Brazil4.6%
- Japan4.5%
- Germany3.4%
Search visibility
What keywords send traffic to youtube.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- youtubeBRAND673.1M317.18M212%
- yt72.47M52.46M138%
- ютуб41.16M21.86M188%
- youtube musicBRAND25.77M13.79M187%
- ユーチューブ24.05M2.46M978%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProBacklink rank
DR
99
- Public link score
- 9.87 / 10
- Referring domains
- 1,869,443
Site profile
What does youtube.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 879.1 KiB
- Hosting
- GOOGLE · AS15169
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 56 days
- LCP
- 2.3 s
- INP
- 191 ms
- CLS
- 0.00
Page and SEO
- Final URL
- https://www.youtube.com/
- Title
- YouTube
- Description
- 在 YouTube 上畅享你喜爱的视频和音乐，上传原创内容并与亲朋好友和全世界观众分享你的视频。
- Cross-origin redirect
- Yes
- Word count
- 42
- Internal / external links
- 12 / 1
- Canonical
- https://www.youtube.com/
- Language
- zh-Hans-CN
- H1 / H2
- 0 / 0
- Images missing alt
- 0 / 0
- OG / Twitter
- OG
- Feed / Manifest / AMP
- Manifest
Technology and tracking3 technologies
- Technology clues
- Bootstrap · React · Bot protection
- Server
- ESF
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 8（Secure 8）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- CAA issuers
- pki.goog
- Site verification TXT
- Facebook · Google
- SOA
- ns1.google.com
- NS
- ns4.google.com. · ns3.google.com. · ns1.google.com. · 1 more
- MX
- 0 smtp.google.com.
Hosting and networkAS15169
- A
- 142.250.23.91 · 142.250.23.136 · 142.250.23.190 · 142.250.23.93
- AAAA
- 2404:6800:400b:c00e::be · 2404:6800:400b:c00e::88 · 2404:6800:400b:c00e::5d · 2404:6800:400b:c00e::5b
- Hosting ASN
- AS15169 · 142.250.23.0/24
- Hosting organization
- GOOGLE - Google LLC
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- zj-in-f91.1e100.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WR2
- Certificate remaining
- 56 days
- Certificate SAN
- DNS:*.google.com · DNS:*.appengine.google.com · DNS:*.bdn.dev · DNS:*.origin-test.bdn.dev · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 23
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths2 hits
- Present / checked
- 2 / 5
- /ads.txt
- Present
- /.well-known/security.txt
- Present
- security summary
- Contact: https://g.co/vulnz · Contact: mailto:[email protected] · Encryption: https://services.google.com/corporate/publickey.txt
Website information
When was youtube.com registered?
- Domain
- youtube.com
- Registration status
- Domain registered
- Registered
- 2/15/2005
- Registrar
- MarkMonitor Inc.
- Expires
- 2/15/2027
- Domain age
- 22 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.