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united.com

united.com had about 45.67M visits in September 2026, down 9.57% from August; the top source is direct.

Website traffic

How much traffic does united.com get?

45.67M

-9.57%MoMEstimated monthly visits
78957.91M38.6M19.3M0
Global rank

749

Country rank · United States

193

Category rank · Air Travel

4

Average visit duration

06:15

Pages per visit

5.76

Bounce rate

30.90%

Domain age

28 years

Search share

24.5%

Sources

Where does united.com's traffic come from?

  • Direct
    45.5%
  • Search
    24.5%
  • Paid search
    12.6%
  • Referrals
    8.0%
  • Email
    4.4%
  • Social
    2.4%
  • Display ads
    1.9%
  • Generative AI
    0.3%
  • Other
    0.2%

Regions

Which countries visit united.com?

  • United States
    89.9%
  • Canada
    1.4%
  • Japan
    1.1%
  • India
    1.0%
  • Mexico
    0.6%

See how united.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to united.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. united airlinesBRAND3.1M2.34M132%
  2. unitedBRAND1M805.71K124%
  3. ユナイテッド航空57.58K28.68K201%
  4. united airlines careersBRAND46.14K27.99K165%
  5. united check inBRAND41.26K21.38K193%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does united.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
88.3 KiB
Hosting
AKAMAI-AS · AS16625
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 61 days
Page and SEO
Cross-origin redirect
Yes
Word count
0
Internal / external links
0 / 0
Language
en
H1 / H2
0 / 0
Images missing alt
0 / 0
Feed / Manifest / AMP
Manifest
Technology and tracking2 technologies
Technology clues
React · Bot protection
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
s1 · s2
Mail stack
Proofpoint
IPv6
No AAAA
Site verification TXT
Adobe · Apple · Atlassian · DocuSign · Google · Microsoft · 1 more
SOA
vndcdf-fs0000-gma3-vip.ual.com
NS
a18-67.akam.net. · a10-65.akam.net. · a5-65.akam.net. · 3 more
MX
20 mx0b-00212602.pphosted.com. · 10 mxb-00212602.gslb.pphosted.com. · 10 mxa-00212602.gslb.pphosted.com. · 1 more
Hosting and networkAS16625
A
23.55.208.114
Hosting ASN
AS16625 · 23.55.208.0/22
Hosting organization
AKAMAI-AS - Akamai Technologies, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a23-55-208-114.deploy.static.akamaitechnologies.com
TLS
TLSv1.3 · Verified
Certificate issuer
GeoTrust TLS RSA CA G1
Certificate remaining
61 days
Certificate SAN
DNS:www.united.com · DNS:beta.united.com · DNS:checkin.united.com · DNS:ife.unitedwifi.com · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths3 hits
Present / checked
3 / 5
/app-ads.txt
Present · 446 B
/.well-known/security.txt
Present · 387 B
/ads.txt
Present · 442 B
security summary
Contact: https://bugcrowd.com/united-vdp · Contact: mailto:bugbounty@united.com · Expires: 2027-02-01T05:00:00.000Z

Website information

When was united.com registered?

Domain
united.com
Registration status
Domain registered
Registered
1998-12-17
Registrar
CSC Corporate Domains, Inc.
Expires
2026-12-16
Domain age
28 years
DNSSEC
No
Registry status
client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited

Similar sites

What sites are similar to united.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.