Website traffic
How much traffic does unfi.com get?
191.9K
+18.18%MoMEstimated monthly visits
207.25K138.17K69.08K0
Global rank
208,461
Country rank · United States
52,432
Category rank · Groceries
355
Average visit duration
01:20
Pages per visit
2.80
Bounce rate
48.01%
Domain age
29 years
Search share
22.1%
Sources
Where does unfi.com's traffic come from?
- Direct54.5%
- Search22.1%
- Referrals12.8%
- Social6.3%
- Display ads2.1%
- Email1.2%
- Generative AI0.5%
- Paid search0.5%
- Other0.0%
Regions
Which countries visit unfi.com?
- United States77.6%
- India8.5%
- China7.0%
- Canada1.3%
- Australia0.6%
See how unfi.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to unfi.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- unfiBRAND14.02K21.74K65%
- united natural foods incBRAND1.89K1.79K106%
- unfi careersBRAND670250268%
- unfi centraliaBRAND450420107%
- unfi canadaBRAND41042098%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does unfi.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Indexing
- noindex
- Page size
- 212 B
- Hosting
- INCAPSULA · AS19551
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 127 days
Page and SEOnoindex
- Final URL
- https://www.unfi.com/
- Cross-origin redirect
- Yes
- Word count
- 0
- Internal / external links
- 0 / 0
- Noindex
- Yes
- H1 / H2
- 0 / 0
- Images missing alt
- 0 / 0
Technology and tracking
- Security headers
- 1 / 6
- HSTS / CSP
- HSTS
- Cookie
- 2（Secure 2）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1 · selector2 · s1 · s2
- Mail stack
- Proofpoint
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- Site verification TXT
- Apple · Atlassian · Canva · DocuSign · Google
- SOA
- ns1.a0.impervasecuredns.net
- NS
- ns1.a0.impervasecuredns.net. · ns1.a1.impervasecuredns.net. · ns1.a2.impervasecuredns.net.
- MX
- 10 mxa-00003d02.gslb.pphosted.com. · 10 mxb-00003d02.gslb.pphosted.com.
Hosting and networkAS19551
- A
- 199.83.128.21 · 199.83.132.21
- Hosting ASN
- AS19551 · 199.83.128.0/24
- Hosting organization
- INCAPSULA - Incapsula Inc
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- 199.83.128.21.ip.incapdns.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo Public Server Authentication CA OV R36
- Certificate remaining
- 127 days
- Certificate SAN
- DNS:www.unfi.com · DNS:*.unfi.com · DNS:unfi.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 438
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was unfi.com registered?
- Domain
- unfi.com
- Registration status
- Domain registered
- Registered
- 1997-06-09
- Registrar
- Nom-iq Ltd. dba COM LAUDE
- Expires
- 2027-06-08
- Domain age
- 29 years
- DNSSEC
- Yes
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to unfi.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.