Website traffic
How much traffic does principles.com get?
135.71K
-25.41%MoMEstimated monthly visits
196.49K131K65.5K0
Global rank
302,963
Country rank · Indonesia
41,510
Category rank · Investing
320
Average visit duration
00:24
Pages per visit
2.18
Bounce rate
38.45%
Domain age
28 years
Search share
30.8%
Sources
Where does principles.com's traffic come from?
- Direct48.2%
- Search30.8%
- Social9.0%
- Referrals5.9%
- Generative AI3.3%
- Email2.7%
- Display ads0.1%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit principles.com?
- United States22.0%
- Mexico6.3%
- India4.6%
- Uzbekistan4.4%
- Canada4.0%
See how principles.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to principles.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- ray dalioBRAND2.56K85.49K3%
- principlesBRAND1.09K24.98K4%
- ray dalio booksBRAND5405.67K10%
- principles by ray dalioBRAND3502.25K16%
- princaples3501.68K21%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does principles.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 98.3 KiB
- Hosting
- AMAZON-AES · AS14618
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 100 days
Page and SEO
- Final URL
- https://www.principles.com/
- Title
- Principles by Ray Dalio
- Description
- In 'Principles,' investor and entrepreneur Ray Dalio shares his approach to life and management, which he believes anyone can use to make themselves more successful.
- Cross-origin redirect
- Yes
- Word count
- 688
- Internal / external links
- 9 / 57
- Language
- en
- H1 / H2
- 2 / 30
- Images missing alt
- 43 / 108
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Manifest
Technology and tracking2 tracking
- Technology clues
- Tailwind · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics
- External script hosts
- googletagmanager.com
- Social links
- youtube.com · tiktok.com · facebook.com · twitter.com · linkedin.com · instagram.com · threads.net · bsky.app
- Server
- nginx/1.31.2
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · k1
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · Facebook · Google · Microsoft · 2 more
- SOA
- ns-1336.awsdns-39.org
- NS
- ns-1336.awsdns-39.org. · ns-1569.awsdns-04.co.uk. · ns-254.awsdns-31.com. · 1 more
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 4 more
Hosting and networkAS14618
- A
- 100.29.94.99 · 34.231.124.218 · 35.168.28.66
- Hosting ASN
- AS14618 · 100.24.0.0/13
- Hosting organization
- AMAZON-AES - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- ec2-100-29-94-99.compute-1.amazonaws.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 100 days
- Certificate SAN
- DNS:*.principles.com · DNS:principles.com
robots and AI crawlingHTTP 404
- Robots.txt
- 404
- Sitemap
- URL set · 83
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was principles.com registered?
- Domain
- principles.com
- Registration status
- Domain registered
- Registered
- 1998-04-17
- Registrar
- MarkMonitor Inc.
- Expires
- 2027-04-16
- Domain age
- 28 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to principles.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.