Website traffic
How much traffic does opi.com get?
569.38K
-2.49%MoMEstimated monthly visits
630.66K420.44K210.22K0
Global rank
78,404
Country rank · United States
26,328
Category rank · Beauty and Cosmetics
328
Average visit duration
01:39
Pages per visit
3.46
Bounce rate
49.73%
Domain age
28 years
Search share
66.2%
Sources
Where does opi.com's traffic come from?
- Search66.2%
- Direct23.9%
- Referrals3.1%
- Paid search2.3%
- Display ads1.3%
- Email1.1%
- Generative AI0.9%
- Social0.9%
- Other0.4%
Regions
Which countries visit opi.com?
- United States61.3%
- United Kingdom7.9%
- China7.7%
- Canada2.4%
- Australia1.4%
See how opi.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to opi.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- opi nail polishBRAND24.69K13.45K184%
- opiBRAND23.38K33.61K70%
- opi nature strongBRAND1.41K1.98K71%
- opi nail envyBRAND1.28K3.69K35%
- opi bubble bathBRAND1.26K5.85K22%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does opi.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 603.5 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- DMARC reject
- TLS
- TLSv1.3 · 44 days
Page and SEO
- Final URL
- https://www.opi.com/
- Title
- OPI Nail Polish, Nail Care & Nail Art | OPI®
- Description
- Explore the Official OPI® Site and discover the latest in OPI nail polishes and gels, nail care systems, and nail art trends. Get the latest and get inspired.
- Cross-origin redirect
- Yes
- Word count
- 1,588
- Internal / external links
- 135 / 15
- Canonical
- https://www.opi.com/
- Language
- en-US
- H1 / H2
- 1 / 33
- Images missing alt
- 0 / 136
- Hreflang
- x-default · en-GB · en-CH · fr-CH · de-CH · it-CH · fr-FR · de-DE · 3 more
- OG / Twitter
- OG · Twitter
- OG locale
- en-US
Technology and tracking2 tracking
- Technology clues
- Next.js · Vercel
- Tracking clues
- Google Tag Manager · Google Analytics
- External script hosts
- try.abtasty.com · cdn.cookielaw.org
- Social links
- instagram.com · facebook.com · youtube.com · twitter.com · tiktok.com
- Server
- Vercel
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Not found
- DMARC
- Set · reject
- DKIM selectors
- Not found
- IPv6
- No AAAA
- Site verification TXT
- SOA
- udns1.cscdns.net
- NS
- udns1.cscdns.net. · udns2.cscdns.uk.
- MX
- 10 inbound-smtp.eu-west-1.amazonaws.com.
Hosting and networkAS16509
- A
- 13.248.160.137 · 76.223.34.124
- Hosting ASN
- AS16509 · 13.248.160.0/20
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- aa089eb6179d1ae2b.awsglobalaccelerator.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR1
- Certificate remaining
- 44 days
- Certificate SAN
- DNS:opi.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was opi.com registered?
- Domain
- opi.com
- Registration status
- Domain registered
- Registered
- 1998-05-26
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-10-04
- Domain age
- 28 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to opi.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.