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omni.se

omni.se had about 9.96M visits in September 2026, up 2.23% from August; most traffic is direct.

Omni – Alla nyheter. Alla perspektiv.

Website traffic

How much traffic does omni.se get?

9.96M

+2.23%MoMEstimated monthly visits
78910.76M7.17M3.59M0
Global rank

7,198

Country rank · Sweden

46

Category rank · News and Media

6

Average visit duration

03:49

Pages per visit

3.46

Bounce rate

42.06%

Domain age

19 years

Search share

16.9%

Sources

Where does omni.se's traffic come from?

  • Direct
    75.7%
  • Search
    16.9%
  • Social
    4.5%
  • Referrals
    1.6%
  • Email
    0.8%
  • Generative AI
    0.4%
  • Display ads
    0.1%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

Which countries visit omni.se?

  • Sweden
    94.9%
  • United States
    1.4%
  • Belgium
    0.4%
  • France
    0.3%
  • Spain
    0.3%

See how omni.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to omni.se?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. omniBRAND273.94K275.67K99%
  2. aftonbladet32.93K515.14K6%
  3. ica6.08K154.38K4%
  4. val5.03K102.09K5%
  5. simona mohamsson4.74K49.85K10%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does omni.se show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
401.8 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 43 days
Page and SEOSchema 1
Title
Omni – Alla nyheter. Alla perspektiv.
Description
Omni samlar alla nyheter och perspektiv på ett ställe – gratis. Skapa din egen nyhetsmix, bevaka ämnen och få fler insikter från ledande källor.
Cross-origin redirect
No
Word count
1,026
Internal / external links
44 / 0
Canonical
https://omni.se/
Language
sv
H1 / H2
0 / 30
Images missing alt
1 / 27
Schema
WebSite
OG / Twitter
OG · Twitter
OG locale
sv_SE
Technology and tracking1 tracking
Technology clues
Next.js · React
Tracking clues
Google Ads
Security headers
1 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
google · k1
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Facebook · Google
SOA
june.ns.cloudflare.com
NS
june.ns.cloudflare.com. · nitin.ns.cloudflare.com.
MX
1 aspmx.l.google.com. · 10 aspmx2.googlemail.com. · 10 aspmx3.googlemail.com. · 2 more
Hosting and networkAS54113
A
199.232.194.132 · 199.232.198.132
Hosting ASN
AS54113 · 199.232.192.0/22
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
YR1
Certificate remaining
43 days
Certificate SAN
DNS:*.omni.se · DNS:omni.se
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 164
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths2 hits
Present / checked
2 / 5
/llms.txt
Present · 1.7 KiB
/ads.txt
Present · 203 B
llms summary
> Omni är en svensk redaktionell nyhetstjänst som samlar, sammanfattar och sätter nyheter från svenska och internationella medier i ett sammanhang. · Omni ger en löpande överblick

Website information

When was omni.se registered?

Domain
omni.se
Registration status
Domain registered
Registered
2007-07-11
Registrar
ExcedoNetworksAB
Domain age
19 years
Registry status
ok

Similar sites

What sites are similar to omni.se?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.