Website traffic
How much traffic does olay.com get?
322.33K
+11.92%MoMEstimated monthly visits
372.9K248.6K124.3K0
Global rank
119,818
Country rank · United States
26,622
Category rank · Beauty and Cosmetics
334
Average visit duration
01:42
Pages per visit
3.72
Bounce rate
52.64%
Domain age
31 years
Search share
44.5%
Sources
Where does olay.com's traffic come from?
- Search44.5%
- Direct37.6%
- Display ads6.6%
- Email3.5%
- Referrals3.2%
- Social2.6%
- Generative AI1.1%
- Paid search0.8%
- Other0.1%
Regions
Which countries visit olay.com?
- United States73.1%
- India3.7%
- Philippines2.6%
- Canada2.2%
- Vietnam1.8%
See how olay.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to olay.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- olayBRAND6.48K19.66K33%
- oil of olayBRAND1.87K4.98K38%
- olay body washBRAND1.32K2.4K55%
- olay super serumBRAND9702.49K39%
- olay regeneristBRAND8605K17%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does olay.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 831.2 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 28 days
Page and SEOSchema 2
- Final URL
- https://www.olay.com/
- Title
- OLAY Official Site | Introducing OLAY Treatments!
- Description
- We're passionate about making a difference in your skin. Find a full line of anti aging skin care, moisturizers, and cleansers at Olay.com.
- Cross-origin redirect
- Yes
- Word count
- 1,769
- Internal / external links
- 80 / 13
- Canonical
- https://www.olay.com/
- Language
- en
- H1 / H2
- 1 / 14
- Images missing alt
- 19 / 139
- Schema
- ContactPoint · Organization
- OG / Twitter
- OG · Twitter
Technology and tracking1 tracking
- Technology clues
- Shopify · Bootstrap · jQuery · PayPal · Bot protection · Consent manager · Cloudflare
- Tracking clues
- Google Analytics
- External script hosts
- cdn.rebuyengine.com · unpkg.com · shop.app · cdn.shopify.com · static.ordergroove.com · cdn-widgetsrepository.yotpo.com · cnabc.olay.com · try.abtasty.com · 1 more
- Social links
- facebook.com · instagram.com · youtube.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- s1 · s2
- IPv6
- No AAAA
- CAA issuers
- sectigo.com
- Site verification TXT
- SOA
- ns1-03.azure-dns.com
- NS
- ns1-03.azure-dns.com. · ns2-03.azure-dns.net. · ns3-03.azure-dns.org. · 1 more
- MX
- 10 bbhm.na.pg.com.
Hosting and networkAS13335
- A
- 23.227.38.65
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE1
- Certificate remaining
- 28 days
- Certificate SAN
- DNS:olay.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- Yes
- Sitemap
- Index · 7
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 10
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 2.3 KiB
- llms summary
- > OLAY is an online beauty and skincare store. This document describes how AI agents and shopping assistants can discover and interact with the store at https://www.olay.com. · Thi
Website information
When was olay.com registered?
- Domain
- olay.com
- Registration status
- Domain registered
- Registered
- 1995-08-02
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-08-01
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to olay.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.