Website traffic
How much traffic does nk.se get?
421.79K
-8.00%MoMEstimated monthly visits
495.17K330.11K165.06K0
Global rank
97,060
Country rank · Sweden
803
Category rank · E-commerce and Shopping
14
Average visit duration
01:19
Pages per visit
3.75
Bounce rate
39.55%
Domain age
21 years
Search share
60.0%
Sources
Where does nk.se's traffic come from?
- Search60.0%
- Direct20.1%
- Paid search9.8%
- Display ads2.2%
- Other1.9%
- Email1.7%
- Social1.7%
- Generative AI1.4%
- Referrals1.4%
Regions
Which countries visit nk.se?
- Sweden83.3%
- United States2.8%
- Germany1.0%
- Canada0.9%
- Finland0.9%
See how nk.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nk.se?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- nk13.1K39.24K33%
- nk stockholm2.87K1.53K188%
- nordiska kompaniet1.09K720151%
- blue talisman95029.36K3%
- skims480477.12K0%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does nk.se show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 188.5 KiB
- Hosting
- EPISERVER_AS Optimizely AB · AS30811
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 85 days
Page and SEO
- Final URL
- https://www.nk.se/
- Title
- NK: Mode, skönhet & livsstil – Nordiska Kompaniet | NK
- Description
- Upptäck det senaste inom mode, skönhet och livsstil på NK från världsledande designers. Shoppa online och i varuhus.
- Cross-origin redirect
- Yes
- Word count
- 657
- Internal / external links
- 56 / 5
- Language
- sv
- H1 / H2
- 3 / 2
- Images missing alt
- 1 / 21
- OG / Twitter
- OG
- Feed / Manifest / AMP
- Manifest
Technology and tracking3 tracking
- Technology clues
- Zendesk · Hotjar · Bot protection · Cloudflare
- Tracking clues
- Google Tag Manager · Google Ads · Microsoft Clarity
- Social links
- facebook.com · instagram.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS
- Alt-Svc
- Set
- Cookie
- 9（Secure 7）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- CAA issuers
- globalsign.com · letsencrypt.org · pki.goog
- Site verification TXT
- Facebook · Google · Microsoft
- SOA
- dns01.dipcon.com
- NS
- dns01.dipcon.com. · dns02.ports.se. · dns03.ports.se. · 1 more
- MX
- 0 nk-se.mail.protection.outlook.com.
Hosting and networkAS30811
- A
- 217.114.94.2
- Hosting ASN
- AS30811 · 217.114.94.0/24
- Hosting organization
- EPISERVER_AS Optimizely AB
- Hosting country
- SE
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GlobalSign RSA OV SSL CA 2018
- Certificate remaining
- 85 days
- Certificate SAN
- DNS:*.nk.se · DNS:nk.se
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 3
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was nk.se registered?
- Domain
- nk.se
- Registration status
- Domain registered
- Registered
- 2005-04-13
- Registrar
- Abion AB
- Domain age
- 21 years
- Registry status
- ok
Similar sites
What sites are similar to nk.se?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.