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nhtsa.gov

nhtsa.gov had about 3.65M visits in September 2026, down 9.73% from August; the top source is direct.

Home | NHTSA

Website traffic

How much traffic does nhtsa.gov get?

3.65M

-9.73%MoMEstimated monthly visits
7894.92M3.28M1.64M0
Global rank

19,408

Country rank · United States

4,394

Category rank · Vehicles

37

Average visit duration

01:41

Pages per visit

1.91

Bounce rate

53.74%

Domain age

28 years

Search share

31.5%

Sources

Where does nhtsa.gov's traffic come from?

  • Direct
    39.0%
  • Search
    31.5%
  • Referrals
    11.4%
  • Display ads
    5.9%
  • Social
    5.3%
  • Paid search
    3.7%
  • Generative AI
    2.1%
  • Email
    0.8%
  • Other
    0.3%

Regions

Which countries visit nhtsa.gov?

  • United States
    87.3%
  • Canada
    2.7%
  • India
    0.6%
  • Australia
    0.5%
  • Poland
    0.5%

See how nhtsa.gov compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to nhtsa.gov?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. nhtsaBRAND24.16K38.84K62%
  2. vin lookup13.89K120.87K12%
  3. vin decoder10.36K95.86K11%
  4. recall check6.13K7.01K87%
  5. nhtsa vin decoderBRAND4.97K6.97K71%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does nhtsa.gov show publicly?

Partially available
  • Email authentication
  • Hosting ASN
  • DNSSEC
Hosting
AKAMAI-AS · AS16625
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 83 days
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
Not found
IPv6
AAAA present
DNSSEC
DNSKEY · AD
SOA
dot-dca-edns-wz01.idn.dot.gov
NS
a1-97.akam.net. · a5-65.akam.net. · a11-65.akam.net. · 3 more
Hosting and networkAS16625
A
23.51.135.226
AAAA
2600:140b:6c00:e86::27ea · 2600:140b:6c00:e8e::27ea
Hosting ASN
AS16625 · 23.51.128.0/20
Hosting organization
AKAMAI-AS - Akamai Technologies, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a23-51-135-226.deploy.static.akamaitechnologies.com
TLS
TLSv1.3 · Verified
Certificate issuer
GeoTrust TLS RSA CA G1
Certificate remaining
83 days
Certificate SAN
DNS:safercar.gov · DNS:911.gov · DNS:api.nhtsa.gov · DNS:artemis-api-stage.nhtsa.gov · 16 more

Website information

When was nhtsa.gov registered?

Domain
nhtsa.gov
Registration status
Domain registered
Registered
1998-09-25
Registrar
get.gov
Expires
2027-09-30
Domain age
28 years
DNSSEC
Yes
Registry status
server transfer prohibited

Similar sites

What sites are similar to nhtsa.gov?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →