Website traffic
How much traffic does next.se get?
398.01K
-23.86%MoMEstimated monthly visits
564.53K376.35K188.18K0
Global rank
49,848
Country rank · Sweden
371
Category rank · Fashion and Apparel
24
Average visit duration
03:30
Pages per visit
21.92
Bounce rate
37.54%
Domain age
36 years
Search share
35.7%
Sources
Where does next.se's traffic come from?
- Search35.7%
- Direct23.6%
- Social15.8%
- Paid search11.6%
- Referrals7.5%
- Generative AI2.3%
- Display ads1.9%
- Email0.9%
- Other0.6%
Regions
Which countries visit next.se?
- Sweden90.0%
- Netherlands2.4%
- United Kingdom2.2%
- United States1.9%
- Ukraine0.8%
See how next.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to next.se?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- clearance sale online5.27K1.8M0%
- nextBRAND4.98K716.65K1%
- buy online1.33K1.76M0%
- next sverigeBRAND520320163%
- next swedenBRAND480140343%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does next.se show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 58.8 KiB
- Hosting
- AKAMAI-ASN1 Akamai International B.V. · AS20940
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 191 days
Page and SEO
- Title
- Select Your Country
- Cross-origin redirect
- Yes
- Word count
- 129
- Internal / external links
- 87 / 0
- Canonical
- https://www.next.co.uk/
- H1 / H2
- 0 / 0
- Images missing alt
- 98 / 98
- Hreflang
- en-gb · x-default
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 technologies
- Technology clues
- jQuery
- Security headers
- 1 / 6
- HSTS / CSP
- CSP
- Cookie
- 9（Secure 5）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · default · selector1 · selector2 · k1 · s1 · 2 more
- IPv6
- AAAA present
- SOA
- udns1.cscdns.net
- NS
- udns1.cscdns.net. · udns2.cscdns.uk.
- MX
- 10 custmx.cscdns.net.
Hosting and networkAS20940
- A
- 23.204.139.68 · 23.204.139.92
- AAAA
- 2600:140b:1c00:54::1738:27 · 2600:140b:1c00:54::1738:36
- Hosting ASN
- AS20940 · 23.204.139.0/24
- Hosting organization
- AKAMAI-ASN1 Akamai International B.V.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a23-204-139-68.deploy.static.akamaitechnologies.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- DigiCert Global G3 TLS ECC SHA384 2020 CA1
- Certificate remaining
- 191 days
- Certificate SAN
- DNS:next.ae · DNS:next.at · DNS:next.co.il · DNS:next.com.au · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 127
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths2 hits
- Present / checked
- 2 / 5
- /humans.txt
- Present · 119 B
- /ads.txt
- Present · 58 B
Website information
When was next.se registered?
- Domain
- next.se
- Registration status
- Domain registered
- Registered
- 1990-09-28
- Registrar
- CSC Corp Domains
- Domain age
- 36 years
- Registry status
- ok
Similar sites
What sites are similar to next.se?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.