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mygov.scot

mygov.scot had about 591.93K visits in September 2026, down 3.07% from August; most traffic is search.

Access to public services in Scotland - mygov.scot

Traffic

591.93K

-3.07%MoMEstimated monthly visits
789659.54K439.69K219.85K0
Global rank

90,538

Country rank · United Kingdom

3,844

Category rank · Government

74

Average visit duration

00:59

Pages per visit

2.20

Bounce rate

55.65%

Domain age

12 years

Search share

58.4%

Traffic sources

  • Search
    58.4%
  • Direct
    28.9%
  • Referrals
    9.1%
  • Email
    1.3%
  • Generative AI
    1.3%
  • Social
    0.7%
  • Display ads
    0.2%
  • Paid search
    0.1%
  • Other
    0.0%

Regions

  • United Kingdom
    86.5%
  • United States
    1.9%
  • Spain
    0.9%
  • France
    0.7%
  • Germany
    0.6%

See how mygov.scot compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. mygovBRAND7.17K1.47M1%
  2. adult disability payment4.33K1.9K228%
  3. sex offenders register3.57K2.24K159%
  4. adp scotland3.54K600590%
  5. income tax calculator3.26K105.55K3%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Hosting ASN
HTTP
200
Page size
25.3 KiB
Hosting
AMAZON-02 · AS16509
TLS
TLSv1.3 · 75 days
Page and SEOSchema 3
Title
Access to public services in Scotland - mygov.scot
Description
mygov.scot is the Scottish Government site for people in Scotland to access public services that are easy to find and simple to use.
Cross-origin redirect
Yes
Word count
279
Internal / external links
25 / 2
Canonical
https://www.mygov.scot/
Language
en
H1 / H2
1 / 15
Images missing alt
0 / 3
Schema
EntryPoint · SearchAction · WebSite
OG / Twitter
OG
Technology and tracking2 tracking
Tracking clues
Google Tag Manager · Plausible
Security headers
6 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Email and DNS security
SPF
Not found
DMARC
Not found
DKIM selectors
Not found
IPv6
AAAA present
CAA issuers
letsencrypt.org
Site verification TXT
Google
SOA
dns1.comlaude-dns.com
NS
dns1.comlaude-dns.com. · dns4.comlaude-dns.eu. · dns3.comlaude-dns.co.uk. · 1 more
Hosting and networkAS16509
A
54.155.208.178 · 54.246.138.42
AAAA
2a05:d018:807:1d01:3275:8010:73a1:c5bf · 2a05:d018:807:1d00:2725:dd95:89cc:3b20
Hosting ASN
AS16509 · 54.155.0.0/16
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-54-155-208-178.eu-west-1.compute.amazonaws.com
TLS
TLSv1.3 · Verified
Certificate issuer
YR2
Certificate remaining
75 days
Certificate SAN
DNS:mygov.scot
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 500
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/.well-known/security.txt
Present · 272 B
security summary
Contact: https://hackerone.com/78ccd5b9-4869-4087-ba12-1ebabd3cff99/embedded_submissions/new?locale=en · Policy: https://www.gov.scot/publications/vulnerability-disclosure-policy/

Website information

Domain
mygov.scot
Registration status
Domain registered
Registered
2014-07-15
Registrar
Nom-IQ Limited dba Com Laude
Expires
2028-07-15
Domain age
12 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.