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lulus.com

lulus.com had about 9.58M visits in September 2026, up 8.45% from August; the top source is direct.

Shop Women's Dresses & Clothing Online - Lulus

Traffic

9.58M

+8.45%MoMEstimated monthly visits
78910.35M6.9M3.45M0
Global rank

4,239

Country rank · United States

910

Category rank · Fashion and Apparel

53

Average visit duration

05:04

Pages per visit

6.13

Bounce rate

37.27%

Domain age

31 years

Search share

19.4%

Traffic sources

  • Direct
    26.8%
  • Paid search
    23.6%
  • Search
    19.4%
  • Display ads
    10.5%
  • Social
    7.8%
  • Email
    4.7%
  • Other
    4.4%
  • Referrals
    1.9%
  • Generative AI
    0.8%

Regions

  • United States
    91.6%
  • Canada
    2.2%
  • Australia
    0.7%
  • United Kingdom
    0.5%
  • Costa Rica
    0.3%

See how lulus.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. lulusBRAND295.15K192.07K154%
  2. luluBRAND32.87K202.64K16%
  3. lulus dressesBRAND25.74K12.93K199%
  4. lulu's5.21K7.33K71%
  5. wedding guest dressesBRAND4.78K86.95K6%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
296.6 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 137 days
Page and SEOSchema 4
Title
Shop Women's Dresses & Clothing Online - Lulus
Description
Shop Lulus for must-have dresses, tops, shoes and accessories. Curated collections, exclusive styles and new items added daily. Everyday free shipping.
Cross-origin redirect
Yes
Word count
985
Internal / external links
78 / 11
Canonical
https://www.lulus.com/
Language
en
H1 / H2
0 / 5
Images missing alt
2 / 82
Schema
ContactPoint · Organization · SearchAction · WebSite
OG / Twitter
OG
Feed / Manifest / AMP
Manifest
Technology and tracking2 technologies
Technology clues
Nuxt · PayPal
Social links
instagram.com · facebook.com · twitter.com · youtube.com · tiktok.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
MTA-STS / BIMI
BIMI
DKIM selectors
google · selector1 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Atlassian · Facebook · Google · Microsoft · Stripe
SOA
ns-398.awsdns-49.com
NS
ns-1116.awsdns-11.org. · ns-1885.awsdns-43.co.uk. · ns-398.awsdns-49.com. · 1 more
MX
0 lulus-com.mail.protection.outlook.com.
Hosting and networkAS54113
A
151.101.1.151
Hosting ASN
AS54113 · 151.101.0.0/22
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
SSL.com TLS Issuing RSA CA R1
Certificate remaining
137 days
Certificate SAN
DNS:www.lulus.com · DNS:fashion.lulus.com · DNS:www.luluserv.com · DNS:www.lulusfashionlounge.com · 6 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 3

Website information

Domain
lulus.com
Registration status
Domain registered
Registered
1995-09-12
Registrar
GoDaddy.com, LLC
Expires
2031-09-11
Domain age
31 years
DNSSEC
No
Registry status
client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited

Similar sites

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.