Traffic
21.09K
1,152,028
461,453
4,711
00:52
2.41
44.29%
32.5%
Traffic sources
- Search32.5%
- Direct26.1%
- Social10.2%
- Display ads8.5%
- Paid search6.9%
- Generative AI4.9%
- Referrals4.8%
- Email3.7%
- Other2.4%
Regions
- United States51.6%
- Canada38.6%
- India6.1%
- United Kingdom3.7%
Related boards: Most visited websites in the United States · Top beauty and cosmetics websites by traffic · Fastest growing beauty and cosmetics websites
See how lathr.com compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.
Search visibility
Keyword samples
- sample sets of cologne that i can makeBRAND270—
- montagne parfums pineapple intense:4014029%
- perfume that smells like root beerBRAND4040100%
- dr squatch canada308304%
- berätta om bindvävnad3010030%
Keyword rankings
Keyword rankings
See the keywords lathr.com ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.
Cite or embed
lathr.com had about 21.09K visits in September 2026, up 24.11% from August; the top source is search. Source: Vaneform estimates, https://vaneform.com/e/lathr-com (updated 2026-09-01).
Show this report's monthly visits on your site or README. Updates with each data month.
<a href="https://vaneform.com/e/lathr-com" rel="nofollow"><img src="https://vaneform.com/api/badge/lathr-com" alt="lathr.com monthly visits · Vaneform" height="20"></a>