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hellofresh.com

hellofresh.com had about 5.76M visits in September 2026, down 14.16% from August; the top source is direct.

america's #1 meal kits | fresh meal delivery for home cooking | hellofresh

Website traffic

How much traffic does hellofresh.com get?

5.76M

-14.16%MoMEstimated monthly visits
7897.45M4.97M2.48M0
Global rank

7,833

Country rank · United States

1,663

Category rank · Food and Drink

8

Average visit duration

02:47

Pages per visit

5.02

Bounce rate

41.81%

Domain age

19 years

Search share

13.8%

Sources

Where does hellofresh.com's traffic come from?

  • Direct
    31.9%
  • Display ads
    23.3%
  • Search
    13.8%
  • Paid search
    7.9%
  • Email
    7.4%
  • Other
    6.4%
  • Social
    5.7%
  • Referrals
    3.4%
  • Generative AI
    0.2%

Regions

Which countries visit hellofresh.com?

  • United States
    87.2%
  • Canada
    2.4%
  • Germany
    1.4%
  • France
    1.0%
  • United Kingdom
    0.9%

See how hellofresh.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to hellofresh.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. hellofreshBRAND94.24K161.46K58%
  2. hello freshBRAND88.67K242.75K37%
  3. hellofresh loginBRAND11.96K11.5K104%
  4. hello fresh log inBRAND4.84K4.43K109%
  5. hellofresh careersBRAND4.06K3.61K113%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does hellofresh.com show publicly?

Partially available
  • Email authentication
  • Hosting ASN
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.2 · 145 days
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
MTA-STS / BIMI
BIMI
DKIM selectors
google · default · k1 · s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · DocuSign · Facebook · Google · Microsoft
SOA
ns-1005.awsdns-61.net
NS
ns-1005.awsdns-61.net. · ns-1514.awsdns-61.org. · ns-1782.awsdns-30.co.uk. · 1 more
MX
10 aspmx.l.google.com. · 20 alt1.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 4 more
Hosting and networkAS16509
A
54.217.214.90 · 3.255.13.250 · 52.17.12.225
Hosting ASN
AS16509 · 54.216.0.0/15
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-54-217-214-90.eu-west-1.compute.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
145 days
Certificate SAN
DNS:*.hellofresh.com · DNS:*.hellofresh.ie · DNS:*.thepetstable.com · DNS:hellofresh.de · 16 more

Website information

When was hellofresh.com registered?

Domain
hellofresh.com
Registration status
Domain registered
Registered
2008-03-16
Registrar
Amazon Registrar, Inc.
Expires
2027-03-16
Domain age
19 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to hellofresh.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →