Website traffic
How much traffic does guardian.co.uk get?
7.81M
-8.15%MoMEstimated monthly visits
9.18M6.12M3.06M0
Global rank
15,794
Country rank · Australia
1,164
Category rank · News and Media
59
Average visit duration
01:59
Pages per visit
1.21
Bounce rate
81.76%
Domain age
31 years
Search share
27.7%
Sources
Where does guardian.co.uk's traffic come from?
- Direct59.7%
- Search27.7%
- Email7.5%
- Referrals3.0%
- Generative AI1.1%
- Social0.5%
- Display ads0.5%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit guardian.co.uk?
- United Kingdom11.7%
- Canada10.7%
- United States10.4%
- Australia3.2%
- France3.1%
See how guardian.co.uk compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to guardian.co.uk?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- guardian ukBRAND1.28K137.55K1%
- the guardianBRAND360769.02K0%
- guardian.co.ukBRAND260220118%
- world map2001.73M0%
- map of the world150166.97K0%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does guardian.co.uk show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 1.3 MiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 147 days
Page and SEO
- Title
- Latest news, sport and opinion from the Guardian
- Description
- Latest international news, sport and comment from the Guardian
- Cross-origin redirect
- Yes
- Word count
- 3,145
- Internal / external links
- 227 / 11
- Canonical
- https://www.theguardian.com/
- Language
- en
- Noindex
- No
- H1 / H2
- 0 / 34
- Images missing alt
- 2 / 115
- Feed / Manifest / AMP
- Feed · Manifest
Technology and tracking1 tracking
- Technology clues
- Sentry · Bot protection
- Tracking clues
- Google Ads
- External script hosts
- assets.guim.co.uk
- Social links
- bsky.app · facebook.com · instagram.com · linkedin.com · tiktok.com · youtube.com
- Security headers
- 6 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 6（Secure 4）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- MTA-STS
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Google · Microsoft
- SOA
- dns1.p02.nsone.net
- NS
- dns1.p02.nsone.net. · dns2.p02.nsone.net. · dns3.p02.nsone.net. · 5 more
- MX
- 30 alt4.aspmx.l.google.com. · 30 alt3.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS54113
- A
- 151.101.129.111 · 151.101.193.111 · 151.101.1.111 · 151.101.65.111
- Hosting ASN
- AS54113 · 151.101.128.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GlobalSign Atlas R46 DV TLS CA 2026 Q3
- Certificate remaining
- 147 days
- Certificate SAN
- DNS:theguardian.com · DNS:*.code.dev-guardianapis.com · DNS:*.code.dev-theguardian.com · DNS:*.dev-theguardian.com · 16 more
robots and AI crawling9 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 533
- AI explicitly disallowed
- 9
- AI explicitly allowed
- 0
- Disallow examples
- ClaudeBot · anthropic-ai · Bytespider · CCBot · PerplexityBot · Amazonbot · meta-externalagent · FacebookBot · 1 more
Well-known public paths4 hits
- Present / checked
- 4 / 5
- /.well-known/security.txt
- Present · 203 B
- /app-ads.txt
- Present · 1.4 KiB
- /ads.txt
- Present · 7.6 KiB
- /humans.txt
- Present · 8.2 KiB
- security summary
- Contact: mailto:appsec@theguardian.com · Canonical: https://www.theguardian.com/.well-known/security.txt · Hiring: https://workwithus.theguardian.com/job-search?role=Technology
Website information
When was guardian.co.uk registered?
- Domain
- guardian.co.uk
- Registration status
- Domain registered
- Registered
- 1995-06-16
- Registrar
- GoDaddy.com, LLC.
- Expires
- 2027-06-16
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · client update prohibited · client renew prohibited · client delete prohibited
Similar sites
What sites are similar to guardian.co.uk?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.