Website traffic
How much traffic does fossil.com get?
2.99M
-2.06%MoMEstimated monthly visits
3.3M2.2M1.1M0
Global rank
15,897
Country rank · United States
7,655
Category rank · Jewelry and Luxury Products
33
Average visit duration
02:40
Pages per visit
4.47
Bounce rate
44.15%
Domain age
31 years
Search share
38.6%
Sources
Where does fossil.com's traffic come from?
- Search38.6%
- Direct25.4%
- Paid search18.0%
- Display ads6.1%
- Email4.3%
- Referrals4.2%
- Social2.7%
- Generative AI0.5%
- Other0.3%
Regions
Which countries visit fossil.com?
- United States47.6%
- Canada9.5%
- Germany4.8%
- United Kingdom4.5%
- Australia3.8%
See how fossil.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to fossil.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- fossilBRAND87.35K122.19K72%
- fossil watchesBRAND20.33K35.27K58%
- fossil watchBRAND19.3K17.67K109%
- fossil outletBRAND7.36K4.63K159%
- minecraft x fossilBRAND2.79K3.84K73%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does fossil.com show publicly?
- Email authentication
- Hosting ASN
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 73 days
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Google · Microsoft
- SOA
- buck.ns.cloudflare.com
- NS
- buck.ns.cloudflare.com. · eva.ns.cloudflare.com.
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 104.18.37.44 · 172.64.150.212
- AAAA
- 2a06:98c1:3101::6812:252c · 2606:4700:440d::ac40:96d4
- Hosting ASN
- AS13335 · 104.18.37.0/24
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 73 days
- Certificate SAN
- DNS:fossil.com · DNS:*.fossil.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 1
- /.well-known/security.txt
- Present · 92 B
- security summary
- Contact: mailto: fossilvdp@fossil.com · Expires: 2040-10-01T00:00:00Z · Preferred-Languages: en
Website information
When was fossil.com registered?
- Domain
- fossil.com
- Registration status
- Domain registered
- Registered
- 1995-06-03
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-06-02
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to fossil.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.