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fila.com.au

fila.com.au had about 103.03K visits in September 2026, down 13.05% from August; the top source is search.

Fila: Lifestyle, Sportswear, Shoes & Accessories

Website traffic

How much traffic does fila.com.au get?

103.03K

-13.05%MoMEstimated monthly visits
789127.97K85.31K42.66K0
Global rank

269,933

Country rank · Australia

6,195

Category rank · Fashion and Apparel

371

Average visit duration

01:47

Pages per visit

4.91

Bounce rate

35.10%

Search share

37.3%

Sources

Where does fila.com.au's traffic come from?

  • Search
    37.3%
  • Paid search
    26.2%
  • Direct
    14.0%
  • Email
    8.9%
  • Display ads
    8.0%
  • Social
    3.4%
  • Generative AI
    1.6%
  • Referrals
    0.5%
  • Other
    0.0%

Regions

Which countries visit fila.com.au?

  • Australia
    85.0%
  • United States
    6.9%
  • Brazil
    3.9%
  • India
    1.9%
  • Philippines
    1.2%

See how fila.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to fila.com.au?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. filaBRAND1.25K105.12K1%
  2. adidas sneakers46026.85K2%
  3. fila high waist leggings?BRAND21052040%
  4. fila full tracksuitBRAND21023091%
  5. aesics1701.13K15%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does fila.com.au show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
607.2 KiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · 84 days
Page and SEO
Title
Fila: Lifestyle, Sportswear, Shoes & Accessories
Description
Shop Official FILA sportswear, sneakers, tennis gear & more. New arrivals, limited edition & up to 60% off Outlet. 30 Day Returns. Free Shipping Over $130*. Shop Now Pay Later. Fast Shipping.
Cross-origin redirect
No
Word count
1,389
Internal / external links
326 / 2
Canonical
https://fila.com.au/
Language
en
H1 / H2
4 / 2
Images missing alt
5 / 53
Hreflang
x-default · en · en-NZ
OG / Twitter
OG
Technology and tracking2 tracking
Technology clues
Shopify · Bootstrap · Tailwind · jQuery · PayPal · Sentry · Bot protection · Cloudflare
Tracking clues
Google Tag Manager · Google Analytics
External script hosts
shop.app · cdn.shopify.com · static.klaviyo.com · t.cfjump.com · static.afterpay.com
Social links
instagram.com · facebook.com
Server
cloudflare
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Cookie
5(Secure 3)
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
selector1 · selector2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Google
SOA
aida.ns.cloudflare.com
NS
aida.ns.cloudflare.com. · vern.ns.cloudflare.com.
MX
1 fila-com-au.mail.protection.outlook.com.
Hosting and networkAS13335
A
23.227.38.65
Hosting ASN
AS13335 · 23.227.38.0/23
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
CA
BGP announcement
Yes
Reverse DNS
myshopify.com
TLS
TLSv1.3 · Verified
Certificate issuer
YE2
Certificate remaining
84 days
Certificate SAN
DNS:fila.com.au
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 7
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 2.9 KiB
llms summary
> FILA Australia (fila.com.au) is the official Australian online store for FILA, the Italian-heritage sportswear brand founded in Biella, Italy in 1911. Shop shoes, apparel, and ac

Website information

Domain
fila.com.au
Registration status
Domain registered
Registrar
Web Address Registration Pty Ltd
Registry status
serverRenewProhibited

Similar sites

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.