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fashionpass.com

fashionpass.com had about 169.32K visits in September 2026, up 11.25% from August; the top source is direct.

Clothing Rental Subscription for Women | FashionPass

Traffic

169.32K

+11.25%MoMEstimated monthly visits
789182.86K121.91K60.95K0
Global rank

137,493

Country rank · United States

27,685

Category rank · Fashion and Apparel

930

Average visit duration

10:30

Pages per visit

10.30

Bounce rate

28.32%

Domain age

26 years

Search share

22.3%

Traffic sources

  • Direct
    43.5%
  • Search
    22.3%
  • Paid search
    10.0%
  • Display ads
    8.8%
  • Social
    8.1%
  • Referrals
    3.6%
  • Email
    2.4%
  • Generative AI
    1.2%
  • Other
    0.1%

Regions

  • United States
    97.6%
  • India
    1.0%
  • Canada
    0.5%
  • Philippines
    0.4%
  • United Kingdom
    0.3%

See how fashionpass.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. fashion passBRAND7.71K6.28K123%
  2. fashionpassBRAND5.28K5.58K95%
  3. clothing rentalBRAND1.04K1.43K73%
  4. nuuly480118.95K0%
  5. fasion pass24054044%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
1.5 MiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC none
TLS
TLSv1.2 · 122 days
Page and SEO
Title
Clothing Rental Subscription for Women | FashionPass
Description
Rent clothing on subscription from FashionPass. Browse styles from today's top brands like For Love & Lemons, Free People, Show Me Your Mumu and ASTR.
Cross-origin redirect
Yes
Word count
74
Internal / external links
20 / 4
Language
en
H1 / H2
0 / 1
Images missing alt
2 / 14
OG / Twitter
OG
Technology and tracking1 tracking
Technology clues
Next.js · jQuery
Tracking clues
Google Tag Manager
External script hosts
dwin1.com · images.fashionpass.com
Social links
instagram.com · tiktok.com · facebook.com
Security headers
0 / 6
Cookie
3(Secure 0)
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
SOA
ns-1487.awsdns-57.org
NS
ns-112.awsdns-14.com. · ns-1487.awsdns-57.org. · ns-1587.awsdns-06.co.uk. · 1 more
MX
1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS16509
A
15.197.229.2
Hosting ASN
AS16509 · 15.197.224.0/20
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ae1ea739537bc3947.awsglobalaccelerator.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M01
Certificate remaining
122 days
Certificate SAN
DNS:fashionpass.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 5,442
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

Domain
fashionpass.com
Registration status
Domain registered
Registered
2000-04-26
Registrar
Amazon Registrar, Inc.
Expires
2030-04-26
Domain age
26 years
DNSSEC
No
Registry status
client transfer prohibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.