Website traffic
How much traffic does carvana.com get?
33.59M
-9.91%MoMEstimated monthly visits
45.29M30.2M15.1M0
Global rank
1,097
Country rank · United States
247
Category rank · Vehicles
3
Average visit duration
05:56
Pages per visit
5.68
Bounce rate
37.09%
Domain age
23 years
Search share
12.4%
Sources
Where does carvana.com's traffic come from?
- Paid search41.1%
- Direct19.5%
- Display ads12.9%
- Search12.4%
- Email7.2%
- Referrals3.6%
- Social2.4%
- Other0.6%
- Generative AI0.2%
Regions
Which countries visit carvana.com?
- United States99.0%
- Canada0.1%
- France0.1%
- Mexico0.1%
- India0.0%
See how carvana.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to carvana.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- carvanaBRAND1.53M902.63K170%
- carmax314.66K742.86K42%
- kelley blue book95.91K234.6K41%
- cargurus70.62K642.56K11%
- used carsBRAND28.79K172.28K17%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does carvana.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 731.3 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 56 days
Page and SEO
- Final URL
- https://www.carvana.com/
- Title
- Carvana | Buy & Finance Used Cars Online | At Home Delivery
- Cross-origin redirect
- Yes
- Word count
- 1,082
- Internal / external links
- 96 / 0
- Language
- en
- H1 / H2
- 1 / 32
- Images missing alt
- 31 / 46
- OG / Twitter
- OG
Technology and tracking2 technologies
- Technology clues
- Next.js · Intercom
- External script hosts
- assets.fastly.carvana.io
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Facebook · Google · 2 more
- SOA
- jake.ns.cloudflare.com
- NS
- jake.ns.cloudflare.com. · meg.ns.cloudflare.com.
- MX
- 10 aspmx.l.google.com. · 20 alt1.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 104.18.42.169 · 172.64.145.87
- AAAA
- 2606:4700:4403::ac40:9157 · 2606:4700:4405::6812:2aa9
- Hosting ASN
- AS13335 · 104.18.42.0/24
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE1
- Certificate remaining
- 56 days
- Certificate SAN
- DNS:*.carvana.com · DNS:carvana.com · DNS:quintiq.mobile.carvana.com
Well-known public paths1 hits
- Present / checked
- 1 / 1
- /llms.txt
- Present · 6.0 KiB
- llms summary
- > Carvana is the largest fully online used car retailer in the US. Customers browse a live inventory of thousands of vehicles, get instant financing pre-approval, and complete the
Website information
When was carvana.com registered?
- Domain
- carvana.com
- Registration status
- Domain registered
- Registered
- 2003-10-18
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2026-10-18
- Domain age
- 23 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to carvana.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.