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edmunds.com

edmunds.com had about 19.27M visits in September 2026, down 11.71% from August; most traffic is search.

Research new and used cars including car prices, view incentives and dealer inventory listings, compare vehicles, get car buying advice and reviews at Edmunds.com

Website traffic

How much traffic does edmunds.com get?

19.27M

-11.71%MoMEstimated monthly visits
78923.57M15.71M7.86M0
Global rank

2,468

Country rank · United States

595

Category rank · Vehicles

8

Average visit duration

02:54

Pages per visit

3.67

Bounce rate

38.34%

Domain age

31 years

Search share

60.4%

Sources

Where does edmunds.com's traffic come from?

  • Search
    60.4%
  • Direct
    22.9%
  • Social
    5.5%
  • Paid search
    4.5%
  • Display ads
    2.2%
  • Referrals
    1.9%
  • Email
    1.4%
  • Generative AI
    1.1%
  • Other
    0.2%

Regions

Which countries visit edmunds.com?

  • United States
    88.7%
  • Canada
    4.0%
  • Australia
    0.3%
  • Mexico
    0.3%
  • Brazil
    0.3%

See how edmunds.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to edmunds.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. edmundsBRAND80.71K70.81K114%
  2. used car prices42.44K1.76M2%
  3. vin lookup27.98K120.87K23%
  4. kelley blue book22.84K234.6K10%
  5. used tesla19.58K40.15K49%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does edmunds.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
2.3 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 163 days
Page and SEO
Cross-origin redirect
Yes
Word count
5
Internal / external links
0 / 1
H1 / H2
0 / 0
Images missing alt
0 / 1
Technology and tracking
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
google · k1 · s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Adobe · Apple · DocuSign · Facebook · Google · Microsoft
SOA
ns-747.awsdns-29.net
NS
ns-1185.awsdns-20.org. · ns-1856.awsdns-40.co.uk. · ns-477.awsdns-59.com. · 1 more
MX
1 aspmx.l.google.com. · 10 aspmx2.googlemail.com. · 10 aspmx3.googlemail.com. · 2 more
Hosting and networkAS16509
A
3.173.197.77 · 3.173.197.96 · 3.173.197.22 · 3.173.197.3
Hosting ASN
AS16509 · 3.173.197.0/24
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
server-3-173-197-77.nrt12.r.cloudfront.net
TLS
TLSv1.3 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
163 days
Certificate SAN
DNS:edmunds.com
robots and AI crawling4 disallowed
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
4
AI explicitly allowed
12
Disallow examples
GPTBot · ClaudeBot · Bytespider · meta-externalagent
Well-known public paths3 hits
Present / checked
3 / 5
/.well-known/security.txt
Present · 108 B
/app-ads.txt
Present · 561 B
/ads.txt
Present · 4.1 KiB
security summary
Contact: mailto:responsible_disclosure@edmunds.com · Expires: 2024-12-31T05:00:00.000Z · Preferred-Languages: en

Website information

When was edmunds.com registered?

Domain
edmunds.com
Registration status
Domain registered
Registered
1996-01-04
Registrar
Network Solutions, LLC
Expires
2033-01-03
Domain age
31 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to edmunds.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.