Website traffic
How much traffic does baymard.com get?
221.66K
+5.70%MoMEstimated monthly visits
239.39K159.59K79.8K0
Global rank
186,246
Country rank · Indonesia
18,826
Category rank · Graphics Multimedia and Web Design
331
Average visit duration
00:43
Pages per visit
3.02
Bounce rate
43.01%
Domain age
19 years
Search share
28.0%
Sources
Where does baymard.com's traffic come from?
- Direct44.3%
- Search28.0%
- Generative AI8.2%
- Social8.1%
- Paid search3.4%
- Referrals3.4%
- Display ads2.3%
- Email2.1%
- Other0.0%
Regions
Which countries visit baymard.com?
- United States20.1%
- India9.8%
- Vietnam3.7%
- United Kingdom3.3%
- Poland3.0%
See how baymard.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to baymard.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- baymardBRAND11.46K7.44K154%
- baymard instituteBRAND4.42K3.1K143%
- baymard institute ux meta-analysis pdfBRAND870430202%
- baymard institute ux meta-analysisBRAND41043095%
- baymard uxBRAND38045084%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does baymard.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 558.4 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 78 days
Page and SEOSchema 5
- Final URL
- https://baymard.com/
- Title
- Ecommerce UX Research & Best Practices – Baymard
- Description
- Solve real ecommerce UX challenges with 200,000+ hours of research. Get clear answers for every decision and improve conversion with confidence.
- Cross-origin redirect
- No
- Word count
- 2,179
- Internal / external links
- 94 / 4
- Canonical
- https://baymard.com/
- Language
- en
- H1 / H2
- 1 / 10
- Images missing alt
- 119 / 124
- Schema
- ContactPoint · Organization · PostalAddress · SearchAction · WebSite
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking2 tracking
- Technology clues
- Next.js · Sanity · Vercel · Cloudflare · Tailwind · React · HubSpot · Consent manager
- Tracking clues
- Google Tag Manager · Cloudflare Web Analytics
- External script hosts
- static.cloudflareinsights.com
- Social links
- instagram.com · x.com · linkedin.com
- Server
- cloudflare
- Security headers
- 2 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- DNSSEC
- DNSKEY · AD
- CAA issuers
- comodoca.com · digicert.com · letsencrypt.org · pki.goog · 2 more
- Site verification TXT
- Apple · Google
- SOA
- dilbert.ns.cloudflare.com
- NS
- olga.ns.cloudflare.com. · dilbert.ns.cloudflare.com.
- MX
- 1 aspmx.l.google.com. · 5 alt1.aspmx.l.google.com. · 5 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 104.26.12.127 · 104.26.13.127 · 172.67.68.54
- AAAA
- 2606:4700:20::681a:c7f · 2606:4700:20::681a:d7f · 2606:4700:20::ac43:4436
- Hosting ASN
- AS13335 · 104.26.0.0/20
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 78 days
- Certificate SAN
- DNS:baymard.com · DNS:imgix-src-baymard-assets.baymard.com · DNS:*.imgix-src-baymard-assets.baymard.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 1,943
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 64.0 KiB
- llms summary
- - [Research-Backed UX Insights & Expert-Led Audits](https://baymard.com): UX research institute providing ecommerce design insights and audits based on 150,000+ hours of user testi
Website information
When was baymard.com registered?
- Domain
- baymard.com
- Registration status
- Domain registered
- Registered
- 2007-12-12
- Registrar
- Domeneshop AS dba domainnameshop.com
- Expires
- 2034-12-12
- Domain age
- 19 years
- DNSSEC
- Yes
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to baymard.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.