Website traffic
How much traffic does americanexpress.com get?
96.49M
-7.96%MoMEstimated monthly visits
115.69M77.13M38.56M0
Global rank
294
Country rank · United States
109
Category rank · Banking Credit and Lending
7
Average visit duration
04:36
Pages per visit
6.12
Bounce rate
27.12%
Domain age
31 years
Search share
18.6%
Sources
Where does americanexpress.com's traffic come from?
- Direct56.7%
- Search18.6%
- Paid search7.1%
- Display ads5.3%
- Referrals5.2%
- Email4.0%
- Social1.9%
- Other1.0%
- Generative AI0.3%
Regions
Which countries visit americanexpress.com?
- United States75.6%
- Japan3.8%
- United Kingdom3.7%
- Canada3.6%
- Australia3.0%
See how americanexpress.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to americanexpress.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- american expressBRAND3.03M2.4M126%
- amex2.79M2.52M111%
- amex login858.38K576.5K149%
- american express loginBRAND693.71K486.8K143%
- amex travel393.61K322.95K122%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does americanexpress.com show publicly?
- Email authentication
- Hosting ASN
- Hosting
- AKAMAI-AS · AS16625
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 166 days
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- Not found
- Mail stack
- Proofpoint
- IPv6
- No AAAA
- Site verification TXT
- Apple · Facebook · Google
- SOA
- a1-196.akam.net
- NS
- a24-67.akam.net. · a13-65.akam.net. · a8-64.akam.net. · 3 more
- MX
- 10 mx0a-0023b801.pphosted.com. · 10 mx0b-0023b801.pphosted.com.
Hosting and networkAS16625
- A
- 23.51.164.164
- Hosting ASN
- AS16625 · 23.51.160.0/20
- Hosting organization
- AKAMAI-AS - Akamai Technologies, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a23-51-164-164.deploy.static.akamaitechnologies.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- DigiCert Global G2 TLS RSA SHA256 2020 CA1
- Certificate remaining
- 166 days
- Certificate SAN
- DNS:www.americanexpress.com · DNS:americanexpress.com · DNS:amexmobile.com · DNS:amexsavings.com · 3 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 125
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 1.0 KiB
- llms summary
- > Official American Express information and links for AI systems. · Last updated: 2026-09-18 · Canonical domain: https://www.americanexpress.com
Website information
When was americanexpress.com registered?
- Domain
- americanexpress.com
- Registration status
- Domain registered
- Registered
- 1995-06-04
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-06-03
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to americanexpress.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.