Website traffic
How much traffic does zoo.se get?
347.83K
+0.94%MoMEstimated monthly visits
375.65K250.44K125.22K0
Global rank
110,194
Country rank · Sweden
846
Category rank · Pets and Animals
2
Average visit duration
02:04
Pages per visit
4.37
Bounce rate
42.01%
Domain age
26 years
Search share
42.3%
Sources
Where does zoo.se's traffic come from?
- Search42.3%
- Direct28.0%
- Paid search17.1%
- Email4.7%
- Display ads2.9%
- Referrals2.3%
- Generative AI1.6%
- Social0.8%
- Other0.3%
Regions
Which countries visit zoo.se?
- Sweden92.4%
- Poland1.5%
- United States1.2%
- Norway0.9%
- Germany0.8%
See how zoo.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to zoo.se?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- zooBRAND2.12K133.18K2%
- arken zooBRAND9407.71K12%
- buddy4601.36M0%
- pet food delivery3401.81M0%
- munkorg plast340—
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does zoo.se show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 2.0 MiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.2 · 160 days
Page and SEOSchema 2
- Final URL
- https://www.zoo.se/
- Title
- Djuraffär & djurbutik - online & fysiska butiker | ZOO.se
- Description
- Köp allt du behöver till dina husdjur online & i butik hos djuraffären ZOO.se! ✓ Stort sortiment ✓ Snabb leverans ✓ Gratis leverans från 499kr
- Cross-origin redirect
- Yes
- Word count
- 1,446
- Internal / external links
- 109 / 0
- Canonical
- https://www.zoo.se/
- Language
- sv
- H1 / H2
- 0 / 100
- Images missing alt
- 0 / 6
- Schema
- Organization · WebSite
- Hreflang
- sv · fi · nb
- OG / Twitter
- OG
- OG locale
- sv_SE
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Tracking clues
- Google Tag Manager
- External script hosts
- static.lipscore.com
- Server
- nginx/1.30.4
- Security headers
- 2 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- Site verification TXT
- Facebook · Google · Microsoft
- SOA
- global.excedodns.com
- NS
- sto.excedodns.se. · emea.excedodns.eu. · world.excedodns.org. · 2 more
- MX
- 0 zoo-se.mail.protection.outlook.com.
Hosting and networkAS16509
- A
- 35.71.156.158 · 52.223.57.42
- Hosting ASN
- AS16509 · 35.71.144.0/20
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a2aa3b24421d9ccff.awsglobalaccelerator.com
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 160 days
- Certificate SAN
- DNS:zoo.se · DNS:tinybuddy.no · DNS:*.zoo.se · DNS:*.zoo.fi · 4 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 11
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was zoo.se registered?
- Domain
- zoo.se
- Registration status
- Domain registered
- Registered
- 2000-05-10
- Registrar
- Dotkeeper AB
- Domain age
- 26 years
- Registry status
- ok
Similar sites
What sites are similar to zoo.se?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.