Website traffic
How much traffic does zhihu.com get?
211.38M
+1.70%MoMEstimated monthly visits
258.44M172.29M86.15M0
Global rank
218
Country rank · China
10
Category rank · Social Networks and Online Communities
18
Average visit duration
05:18
Pages per visit
3.01
Bounce rate
47.27%
Domain rating
91
Domain age
19 years
Search share
51.2%
Sources
Where does zhihu.com's traffic come from?
- Search51.2%
- Direct41.8%
- Referrals4.7%
- Social1.5%
- Generative AI0.3%
- Display ads0.2%
- Paid search0.1%
- Email0.1%
- Other0.0%
Regions
Which countries visit zhihu.com?
- China84.5%
- United States5.2%
- Hong Kong SAR China4.6%
- Taiwan1.7%
- Singapore0.9%
Search visibility
What keywords send traffic to zhihu.com?
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProBacklink rank
DR
91
- Public link score
- 8.60 / 10
- Referring domains
- 10,025
Site profile
What does zhihu.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 45.4 KiB
- Hosting
- TENCENT-NET-AP-CN · AS132203
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.2 · 64 days
- LCP
- 2.2 s
- INP
- 184 ms
- CLS
- 0.12
Page and SEO
- Title
- 知乎 - 有问题，就会有答案
- Description
- 知乎，中文互联网高质量的问答社区和创作者聚集的原创内容平台，于 2011 年 1 月正式上线，以「让人们更好的分享知识、经验和见解，找到自己的解答」为品牌使命。知乎凭借认真、专业、友善的社区氛围、独特的产品机制以及结构化和易获得的优质内容，聚集了中文互联网科技、商业、影视、时尚、文化等领域最具创造力的人群，已成为综合性、全品类、在诸多领域具有关键影响力的知识分享社区和创作者聚集的原创内容平台，建立起了以社区驱动的内容变现商业模式。
- Cross-origin redirect
- Yes
- Word count
- 286
- Internal / external links
- 13 / 8
- Language
- zh
- H1 / H2
- 0 / 0
- Images missing alt
- 1 / 4
Technology and tracking1 technologies
- Technology clues
- React
- External script hosts
- static.zhihu.com · hm.baidu.com
- Server
- BLB/25.12.0.2
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 3（Secure 0）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- Mail stack
- QQ Mail
- IPv6
- No AAAA
- Site verification TXT
- Apple · Google
- SOA
- ns3.dnsv5.com
- NS
- ns4.dnsv5.com · ns3.dnsv5.com
- MX
- 5 mxbiz1.qq.com · 10 mxbiz2.qq.com
Hosting and networkAS132203
- A
- 43.135.83.2
- Hosting ASN
- AS132203 · 43.135.64.0/18
- Hosting organization
- TENCENT-NET-AP-CN - Tencent Building, Kejizhongyi Avenue, CN
- Hosting country
- SG
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- GeoTrust G2 TLS CN RSA4096 SHA256 2022 CA1
- Certificate remaining
- 64 days
- Certificate SAN
- *.zhihu.com · zhihu.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- Yes
- Sitemap
- Discovered
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 4
Website information
When was zhihu.com registered?
- Domain
- zhihu.com
- Registration status
- Domain registered
- Registered
- 6/15/2007
- Registrar
- DNSPod, Inc.
- Expires
- 9/29/2029
- Domain age
- 19 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · client update prohibited
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.