Website traffic
How much traffic does yum.com get?
1.4M
-3.68%MoMEstimated monthly visits
1.58M1.06M528.17K0
Global rank
31,842
Country rank · United States
11,933
Category rank · Restaurants and Delivery
210
Average visit duration
05:03
Pages per visit
5.88
Bounce rate
33.07%
Domain age
28 years
Search share
15.3%
Sources
Where does yum.com's traffic come from?
- Direct42.8%
- Referrals30.4%
- Search15.3%
- Social7.8%
- Email2.3%
- Display ads0.9%
- Generative AI0.4%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit yum.com?
- United States43.5%
- Australia11.5%
- Mexico7.8%
- United Kingdom6.7%
- Thailand5.8%
See how yum.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to yum.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- yum brandsBRAND13.63K24.73K55%
- the vault kfc6.76K7.66K88%
- yumBRAND6.6K15.86K42%
- kfc vault3.4K3.28K104%
- my taco bell2.75K1.55K177%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does yum.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 379.3 KiB
- Hosting
- AKAMAI-ASN1 Akamai International B.V. · AS20940
- Email authentication
- DMARC reject
- TLS
- TLSv1.3 · 34 days
Page and SEO
- Title
- Yum.Com
- Description
- Yum!
- Cross-origin redirect
- Yes
- Word count
- 5,228
- Internal / external links
- 92 / 3
- Language
- en
- H1 / H2
- 6 / 2
- Images missing alt
- 3 / 12
Technology and tracking1 tracking
- Technology clues
- Bootstrap · jQuery · React · Bot protection
- Tracking clues
- Google Tag Manager
- External script hosts
- transcend-cdn.com · cdn.jsdelivr.net · kit.fontawesome.com · google.com
- Social links
- facebook.com · twitter.com · linkedin.com
- Security headers
- 1 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Not found
- DMARC
- Set · reject
- DKIM selectors
- selector1 · selector2 · k1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- CAA issuers
- amazon.com · www.digicert.com · sectigo.com · letsencrypt.org
- Site verification TXT
- Apple · Atlassian · DocuSign · Microsoft · OneTrust · Zoho
- SOA
- louappmsvm105.yum.com
- NS
- a14-66.akam.net. · a4-64.akam.net. · a1-220.akam.net. · 3 more
- MX
- 10 yum-com.mail.protection.outlook.com.
Hosting and networkAS20940
- A
- 23.192.46.75 · 23.192.46.67
- Hosting ASN
- AS20940 · 23.192.44.0/22
- Hosting organization
- AKAMAI-ASN1 Akamai International B.V.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a23-192-46-75.deploy.static.akamaitechnologies.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo ECC Organization Validation Secure Server CA
- Certificate remaining
- 34 days
- Certificate SAN
- DNS:www.yum.com · DNS:www.new.yum.com · DNS:yum.com
robots and AI crawlingHTTP 404
- Robots.txt
- 404
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was yum.com registered?
- Domain
- yum.com
- Registration status
- Domain registered
- Registered
- 1998-05-22
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-05-21
- Domain age
- 28 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to yum.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.