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xxl.no

xxl.no had about 2.77M visits in September 2026, up 3.56% from August; the top source is direct.

XXL Sport og Villmark - Nordens største sportskjede | XXL

Website traffic

How much traffic does xxl.no get?

2.77M

+3.56%MoMEstimated monthly visits
7893.37M2.25M1.12M0
Global rank

17,142

Country rank · Norway

79

Category rank · Sports

1

Average visit duration

02:46

Pages per visit

4.79

Bounce rate

29.06%

Domain age

26 years

Search share

32.1%

Sources

Where does xxl.no's traffic come from?

  • Direct
    32.6%
  • Search
    32.1%
  • Paid search
    20.1%
  • Referrals
    4.3%
  • Social
    3.8%
  • Email
    3.7%
  • Display ads
    2.6%
  • Generative AI
    0.8%
  • Other
    0.0%

Regions

Which countries visit xxl.no?

  • Norway
    95.7%
  • Russia
    1.0%
  • United States
    0.5%
  • Sweden
    0.5%
  • Denmark
    0.3%

See how xxl.no compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to xxl.no?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. xxlBRAND46.84K90.72K52%
  2. xxl sportBRAND8.02K6.72K119%
  3. sport outletBRAND6.37K13.47K47%
  4. yoga mat online5.9K1.83M0%
  5. xxl sandvikaBRAND1.35K450300%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does xxl.no show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
549.5 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 100 days
Page and SEO
Title
XXL Sport og Villmark - Nordens største sportskjede | XXL
Description
XXL Sport og Villmark er Nordens største sportskjede. Vi tilbyr et bredt sortiment av kjente merkevarer på nett og i våre mange varehus. Velkommen til en hyggelig handel hos XXL!
Cross-origin redirect
Yes
Word count
1,738
Internal / external links
435 / 3
Canonical
https://www.xxl.no/
Language
no
H1 / H2
2 / 12
Images missing alt
7 / 60
OG / Twitter
OG
OG locale
no
Technology and tracking2 technologies
Technology clues
Next.js · Bot protection
Security headers
2 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Apple · Facebook · Google · Microsoft
SOA
a.portsdns.se
NS
a.portsdns.se. · b.portsdns.net.
MX
0 xxl-no.mail.protection.outlook.com.
Hosting and networkAS16509
A
54.74.127.24
Hosting ASN
AS16509 · 54.74.0.0/15
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-54-74-127-24.eu-west-1.compute.amazonaws.com
TLS
TLSv1.3 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
100 days
Certificate SAN
DNS:xxl.no · DNS:*.xxl.no
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 702
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 1.0 KiB
llms summary
> XXL Sport og Villmark er Nordens største sportskjede. Vi tilbyr et bredt sortiment av kjente merkevarer på nett og i våre mange varehus. Velkommen til en hyggelig handel hos XXL

Website information

When was xxl.no registered?

Domain
xxl.no
Registration status
Domain registered
Registered
2000-04-26
Registrar
Abion AB
Domain age
26 years
DNSSEC
No

Similar sites

What sites are similar to xxl.no?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.