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world.rugby

world.rugby had about 1.32M visits in September 2026, down 21.07% from August; most traffic is search.

World Rugby

Website traffic

How much traffic does world.rugby get?

1.32M

-21.07%MoMEstimated monthly visits
7894.63M3.09M1.54M0
Global rank

29,009

Country rank · United Kingdom

5,937

Category rank · Rugby

5

Average visit duration

02:02

Pages per visit

6.51

Bounce rate

47.93%

Domain age

9.2 years

Search share

53.7%

Sources

Where does world.rugby's traffic come from?

  • Search
    53.7%
  • Referrals
    23.2%
  • Direct
    18.7%
  • Email
    1.3%
  • Social
    1.3%
  • Paid search
    1.2%
  • Generative AI
    0.4%
  • Display ads
    0.1%
  • Other
    0.0%

Regions

Which countries visit world.rugby?

  • United Kingdom
    16.1%
  • United States
    15.4%
  • South Africa
    14.3%
  • Australia
    7.6%
  • Japan
    4.2%

See how world.rugby compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to world.rugby?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. world rugby rankingsBRAND79.9K17.55K455%
  2. rugby world rankingsBRAND37.69K8.37K450%
  3. world rugbyBRAND14.69K7.2K204%
  4. rugby rankingsBRAND14.31K5.66K253%
  5. rugbyBRAND9.63K184.28K5%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does world.rugby show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
421.0 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 159 days
Page and SEOSchema 2
Title
World Rugby
Description
The official site of World Rugby the governing body of Rugby Union with news, tournaments, fixtures, results, world rugby rankings, statistics, video, the Laws of the game, governance and contacts.
Cross-origin redirect
Yes
Word count
1,101
Internal / external links
132 / 21
H1 / H2
0 / 19
Images missing alt
0 / 34
Schema
SearchAction · WebSite
Hreflang
x-default · en · fr · es · ja
OG / Twitter
OG · Twitter
OG locale
en_gb
Technology and tracking2 tracking
Technology clues
Consent manager
Tracking clues
Google Tag Manager · Google Analytics
External script hosts
translations.wr-rims-prod.pulselive.com · cdn.cookielaw.org · static.amondo.com · players.brightcove.net
Social links
twitter.com · facebook.com · youtube.com · instagram.com · tiktok.com
Server
nginx
Security headers
3 / 6
HSTS / CSP
HSTS · CSP
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
s1 · s2
Mail stack
Mimecast
IPv6
No AAAA
Site verification TXT
Google · Microsoft
SOA
ns1.get.rugby
NS
ns1.get.rugby. · ns2.get.rugby. · ns3.get.rugby. · 1 more
MX
10 eu-smtp-inbound-1.mimecast.com. · 10 eu-smtp-inbound-2.mimecast.com.
Hosting and networkAS16509
A
76.223.44.43 · 13.248.190.245
Hosting ASN
AS16509 · 76.223.32.0/20
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a65f2ad03b5db3026.awsglobalaccelerator.com
TLS
TLSv1.3 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
159 days
Certificate SAN
DNS:world.rugby · DNS:worldrugby.org · DNS:*.worldrugby.org · DNS:*.irb.com · 1 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 500
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 5

Website information

When was world.rugby registered?

Domain
world.rugby
Registration status
Domain registered
Registered
2017-07-28
Registrar
Bombora Technologies Pty Ltd.
Expires
2027-07-28
Domain age
9.2 years
DNSSEC
No
Registry status
active

Similar sites

What sites are similar to world.rugby?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.