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wm.edu

wm.edu had about 2.34M visits in September 2026, up 56.81% from August; the top source is direct.

William & Mary

Website traffic

How much traffic does wm.edu get?

2.34M

+56.81%MoMEstimated monthly visits
7892.53M1.69M843.32K0
Global rank

21,527

Country rank · United States

4,673

Category rank · Universities and Colleges

204

Average visit duration

07:28

Pages per visit

6.82

Bounce rate

28.36%

Search share

25.1%

Sources

Where does wm.edu's traffic come from?

  • Direct
    47.6%
  • Search
    25.1%
  • Referrals
    18.3%
  • Email
    5.4%
  • Social
    2.4%
  • Generative AI
    0.5%
  • Display ads
    0.5%
  • Paid search
    0.3%
  • Other
    0.0%

Regions

Which countries visit wm.edu?

  • United States
    94.3%
  • United Kingdom
    1.1%
  • Hong Kong SAR China
    0.7%
  • Germany
    0.3%
  • Canada
    0.2%

See how wm.edu compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to wm.edu?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. william and mary13.61K37.78K36%
  2. path wm11.44K6.64K172%
  3. swem library4.71K2.95K160%
  4. sean mcdermott4.4K54.21K8%
  5. wm path3.63K1.65K220%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

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Baidu rank

Site profile

What does wm.edu show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
163.6 KiB
Hosting
AMAZON-AES · AS14618
Email authentication
SPF · DMARC none
TLS
TLSv1.2 · 180 days
Page and SEO
Title
William & Mary
Description
Explore W&M, a premier public research university in Williamsburg, VA well known for its academic reputation, beautiful campus and vibrant community.
Cross-origin redirect
Yes
Word count
1,138
Internal / external links
98 / 9
Canonical
https://www.wm.edu/
Language
en
H1 / H2
1 / 14
Images missing alt
22 / 45
OG / Twitter
OG · Twitter
Technology and tracking2 tracking
Technology clues
jQuery · PHP
Tracking clues
Google Tag Manager · Google Analytics
External script hosts
cascade-prod.static.wm.edu · kit.fontawesome.com · googletagmanager.com
Social links
instagram.com · facebook.com · youtube.com · linkedin.com · instagram.com · threads.net
Server
Apache/2.4.62 (Debian)
Security headers
0 / 6
Alt-Svc
Set
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
selector1 · s1 · s2 · dkim
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Adobe · Apple · Canva · DocuSign · Google
SOA
ns-14.awsdns-01.com
NS
ns-1379.awsdns-44.org. · ns-14.awsdns-01.com. · ns-1539.awsdns-00.co.uk. · 1 more
MX
10 wm-edu.mail.protection.outlook.com.
Hosting and networkAS14618
A
44.219.227.1 · 3.225.208.93
Hosting ASN
AS14618 · 44.192.0.0/11
Hosting organization
AMAZON-AES - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-44-219-227-1.compute-1.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
180 days
Certificate SAN
DNS:wm.edu · DNS:*.lab.wm.edu · DNS:*.cs.wm.edu · DNS:*.as.wm.edu · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 1
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/.well-known/security.txt
Present · 192 B
security summary
Contact: support@wm.edu · Contact: +1-757-221-4357 · Disclosure: Partial

Website information

Domain
wm.edu
Registration status
Registration status unconfirmed

Similar sites

What sites are similar to wm.edu?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →