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wisconsin.gov

wisconsin.gov had about 4.68M visits in September 2026, down 9.48% from August; the top source is direct.

Wisconsin State Website

Website traffic

How much traffic does wisconsin.gov get?

4.68M

-9.48%MoMEstimated monthly visits
7896.19M4.12M2.06M0
Global rank

9,813

Country rank · United States

2,008

Category rank · Government

43

Average visit duration

03:41

Pages per visit

5.35

Bounce rate

30.15%

Domain age

26 years

Search share

38.2%

Sources

Where does wisconsin.gov's traffic come from?

  • Direct
    40.4%
  • Search
    38.2%
  • Referrals
    15.0%
  • Email
    2.5%
  • Social
    1.9%
  • Display ads
    1.0%
  • Generative AI
    0.5%
  • Paid search
    0.4%
  • Other
    0.1%

Regions

Which countries visit wisconsin.gov?

  • United States
    96.0%
  • Canada
    0.2%
  • Mexico
    0.2%
  • India
    0.2%
  • United Kingdom
    0.2%

See how wisconsin.gov compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to wisconsin.gov?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. wi dnr10.91K4.93K221%
  2. wisconsin dnrBRAND8.29K5.22K159%
  3. unemployment wi4.29K920466%
  4. unemployment wisconsinBRAND4.19K1.11K378%
  5. wisconsin state park passBRAND3.84K2.44K157%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does wisconsin.gov show publicly?

Partially available
  • Email authentication
  • Hosting ASN
Hosting
STATE-OF-WISCONSIN-AS1 · AS3136
Email authentication
SPF · DMARC none
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
s1
IPv6
No AAAA
Site verification TXT
Adobe · Apple · Atlassian · Google · Microsoft
SOA
bigred.state.wi.us
NS
bigred3.wi.gov. · bigred.state.wi.us. · bigred5.wi.gov.
MX
10 smtp.wi.gov.
Hosting and networkAS3136
A
165.189.241.136 · 165.189.150.147
Hosting ASN
AS3136 · 165.189.240.0/21
Hosting organization
STATE-OF-WISCONSIN-AS1 - State of WI Dept. of Administration
Hosting country
US
BGP announcement
Yes

Website information

When was wisconsin.gov registered?

Domain
wisconsin.gov
Registration status
Domain registered
Registered
2000-09-22
Registrar
get.gov
Expires
2027-09-02
Domain age
26 years
DNSSEC
No
Registry status
server transfer prohibited

Similar sites

What sites are similar to wisconsin.gov?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →