Website traffic
How much traffic does williams-sonoma.com get?
9.43M
+2.81%MoMEstimated monthly visits
10.39M6.92M3.46M0
Global rank
5,735
Country rank · United States
1,203
Category rank · Home and Garden
15
Average visit duration
03:21
Pages per visit
3.53
Bounce rate
52.39%
Domain age
31 years
Search share
14.2%
Sources
Where does williams-sonoma.com's traffic come from?
- Paid search33.0%
- Direct18.8%
- Search14.2%
- Display ads12.8%
- Email8.5%
- Other6.0%
- Referrals3.7%
- Social2.5%
- Generative AI0.6%
Regions
Which countries visit williams-sonoma.com?
- United States97.1%
- Canada0.5%
- United Kingdom0.3%
- Puerto Rico0.2%
- France0.1%
See how williams-sonoma.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to williams-sonoma.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- williams sonomaBRAND165.91K159.01K104%
- william sonomaBRAND56K53.09K106%
- williams-sonomaBRAND5.36K8.46K63%
- williams and sonomaBRAND4.2K4.47K94%
- le creuset3.75K192.47K2%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does williams-sonoma.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 550.4 KiB
- Hosting
- AKAMAI-AS · AS16625
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 169 days
Page and SEO
- Final URL
- https://www.williams-sonoma.com/
- Title
- Housewares + Kitchenware Store | Williams Sonoma
- Description
- Shop premium kitchenware and housewares at Williams Sonoma - in-stores and online. Explore our curated selection of gourmet food, top quality cookware, and more for your culinary adventures.
- Cross-origin redirect
- Yes
- Word count
- 769
- Internal / external links
- 175 / 24
- Canonical
- https://www.williams-sonoma.com/
- Language
- en-US
- H1 / H2
- 0 / 0
- Images missing alt
- 5 / 86
Technology and tracking2 technologies
- Technology clues
- Bootstrap · Consent manager
- Social links
- facebook.com · twitter.com · instagram.com · youtube.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- CAA issuers
- amazonaws.com · digicert.com · letsencrypt.org
- Site verification TXT
- Facebook · Google · Microsoft
- SOA
- sast101rc02ib63.wsgc.com
- NS
- n2-a7.aka-ns.net. · n2-a1.aka-ns.net. · n2-a14.aka-ns.net. · 3 more
- MX
- 0 williamssonoma-com02b.mail.protection.outlook.com.
Hosting and networkAS16625
- A
- 23.51.60.162
- Hosting ASN
- AS16625 · 23.51.60.0/22
- Hosting organization
- AKAMAI-AS - Akamai Technologies, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a23-51-60-162.deploy.static.akamaitechnologies.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GeoTrust TLS RSA CA G1
- Certificate remaining
- 169 days
- Certificate SAN
- DNS:www.williams-sonoma.com · DNS:aktest-secure.markandgraham.com · DNS:aktest-secure.pbteen.com · DNS:aktest-secure.potterybarn.com · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 1
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 17.1 KiB
- llms summary
- [Visit Website here](https://www.williams-sonoma.com/) · --- · This document provides a concise overview of Williams Sonoma, a leading American retailer of premium kitchenware and
Website information
When was williams-sonoma.com registered?
- Domain
- williams-sonoma.com
- Registration status
- Domain registered
- Registered
- 1995-10-03
- Registrar
- MarkMonitor Inc.
- Expires
- 2028-10-02
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to williams-sonoma.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.