Traffic
183.93K
+15.21%MoMEstimated monthly visits
198.65K132.43K66.22K0
Global rank
198,587
Country rank · Italy
5,016
Category rank · Home Improvement and Maintenance
14
Average visit duration
02:19
Pages per visit
3.39
Bounce rate
42.44%
Domain age
27 years
Search share
52.5%
Traffic sources
- Search52.5%
- Paid search23.7%
- Direct15.0%
- Referrals2.5%
- Email2.3%
- Generative AI2.0%
- Social1.0%
- Display ads0.6%
- Other0.4%
Regions
- Italy96.6%
- United States1.1%
- Indonesia0.7%
- Belgium0.4%
- Switzerland0.4%
See how whirlpool.it compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- whirlpoolBRAND3.07K137.01K2%
- whirpool1.44K12.49K12%
- electrolux1.04K236.78K0%
- eprice88039.01K2%
- expert810116.27K1%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 2.0 MiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 104 days
Page and SEOSchema 9
- Final URL
- https://www.whirlpool.it/
- Title
- Elettrodomestici Whirlpool - Concentrati su quello che conta - Whirlpool
- Description
- Scopri gli elettrodomestici Whirlpool per la casa. Dalle lavastoviglie alle lavatrici, dai forni ai frigoriferi. Compra online il meglio per le tue esigenze.
- Cross-origin redirect
- Yes
- Word count
- 1,176
- Internal / external links
- 112 / 8
- Canonical
- https://www.whirlpool.it/
- Language
- it-IT
- H1 / H2
- 2 / 0
- Images missing alt
- 51 / 102
- Schema
- AggregateOffer · Brand · ItemList · ListItem · Offer · Organization · 3 more
- Hreflang
- it-IT · pl-PL · fr-FR · x-default · de-AT · bg-BG · hr-HR · da-DK · 12 more
- OG / Twitter
- OG
Technology and tracking6 tracking
- Technology clues
- Bootstrap · jQuery · React · PayPal · Intercom · Hotjar · Bot protection · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads · Microsoft Ads · Microsoft Clarity · FullStory
- External script hosts
- google.com
- Social links
- linkedin.com · facebook.com · instagram.com · youtube.com
- Generator
- vtex.render-server@8.181.1
- Server
- nginx
- Security headers
- 2 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- Site verification TXT
- Facebook · Google
- SOA
- ns1.register.it
- NS
- ns1.register.it. · ns2.register.it.
- MX
- 10 mailhost.whirlpool.com. · 99 ns2.whirlpool.com.
Hosting and networkAS16509
- A
- 52.209.43.246
- Hosting ASN
- AS16509 · 52.208.0.0/13
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- ec2-52-209-43-246.eu-west-1.compute.amazonaws.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo Public Server Authentication CA OV R36
- Certificate remaining
- 104 days
- Certificate SAN
- DNS:www.whirlpool.be · DNS:prod.sw.whirlpool.be · DNS:prod.sw.whirlpool.co.uk · DNS:prod.sw.whirlpool.com.ua · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 29
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 4
Website information
- Domain
- whirlpool.it
- Registration status
- Domain registered
- Registered
- 1999-09-22
- Domain age
- 27 years
- Registry status
- ok
Similar sites
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.